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The differences between digital analysts and engineering analysts can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a digital analyst, becoming an engineering analyst takes usually requires 2-4 years. Additionally, a digital analyst has an average salary of $83,493, which is higher than the $81,650 average annual salary of an engineering analyst.
The top three skills for a digital analyst include digital marketing, google analytics and tableau. The most important skills for an engineering analyst are screaming frog, digital marketing, and google analytics.
| Digital Analyst | Engineering Analyst | |
| Yearly salary | $83,493 | $81,650 |
| Hourly rate | $40.14 | $39.25 |
| Growth rate | 19% | 5% |
| Number of jobs | 46,202 | 74,578 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 71% |
| Average age | 37 | 44 |
| Years of experience | 6 | 4 |
A digital analyst's role is to perform research and analysis on a company's digital assets, including the market and consumers, aiming for brand awareness and profitability. Their responsibilities often revolve around coordinating with different departments within the company to gather accurate data, devising strategies for digital optimization, helping marketing teams by performing analyses on campaigns and projects, and translating data into less complicated terms. Furthermore, as a digital analyst, it is essential to maintain records, update databases, and even participate in the company's digital marketing efforts.
An engineering analyst is responsible for evaluating project requirements and determining the efficiency of operational processes and production methods to support deliverables and produce high-quality business outputs. Engineering analysts assess the clients' specifications, including budget limitations and timetables, ensuring that the project strategies meet the clients' expectations. They also identify complexities, as well as potential risks, and develop recommendations to mitigate delays and complications on project terms. An engineering analyst creates comprehensive reports of their findings and suggestions, including their data analysis and other relevant information to improve business functions and maintain strong relationships with business partners.
Digital analysts and engineering analysts have different pay scales, as shown below.
| Digital Analyst | Engineering Analyst | |
| Average salary | $83,493 | $81,650 |
| Salary range | Between $61,000 And $112,000 | Between $59,000 And $111,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | Washington | New Hampshire |
| Best paying company | Mayo Clinic | Meta |
| Best paying industry | Retail | Energy |
There are a few differences between a digital analyst and an engineering analyst in terms of educational background:
| Digital Analyst | Engineering Analyst | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 71% |
| Most common major | Business | Business |
| Most common college | University of Georgia | Northwestern University |
Here are the differences between digital analysts' and engineering analysts' demographics:
| Digital Analyst | Engineering Analyst | |
| Average age | 37 | 44 |
| Gender ratio | Male, 69.5% Female, 30.5% | Male, 67.5% Female, 32.5% |
| Race ratio | Black or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.3% Asian, 14.3% White, 64.6% American Indian and Alaska Native, 0.1% | Black or African American, 6.2% Unknown, 4.7% Hispanic or Latino, 8.8% Asian, 12.0% White, 67.7% American Indian and Alaska Native, 0.5% |
| LGBT Percentage | 10% | 11% |