Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between digital communications managers and marketing communications managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a digital communications manager and a marketing communications manager. Additionally, a marketing communications manager has an average salary of $84,146, which is higher than the $70,102 average annual salary of a digital communications manager.
The top three skills for a digital communications manager include SEO, powerpoint and A/B. The most important skills for a marketing communications manager are web content, marketing campaigns, and digital marketing.
| Digital Communications Manager | Marketing Communications Manager | |
| Yearly salary | $70,102 | $84,146 |
| Hourly rate | $33.70 | $40.45 |
| Growth rate | 10% | 10% |
| Number of jobs | 74,036 | 106,556 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 80% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A digital communications manager is an individual who is responsible for promoting the products and goals of an organization to the public using the latest digital marketing strategies. Digital communications managers are required to supervise the daily ownership of the content and management of the organization's website and other digital platforms owned by them. They must work closely with the organization's campaign staff so that they can identify compelling ideas for web stories and maintain a content pipeline. Digital communications managers are also required to be up-to-date with current digital trends and developments.
A marketing communications manager's role is to oversee all operations involving media and public relations. They are primarily responsible for devising marketing strategies and programs to improve brand awareness, handling communications and various issues within the company, and crafting communication strategies for product launches and other events. Furthermore, they also must handle correspondence, take the lead in creating newsletters, press releases, and other mediums, ensuring that they align in the company's vision, mission, and regulations. As a marketing communications manager, it is essential to lead and encourage staff while implementing company policies and guidelines.
Digital communications managers and marketing communications managers have different pay scales, as shown below.
| Digital Communications Manager | Marketing Communications Manager | |
| Average salary | $70,102 | $84,146 |
| Salary range | Between $45,000 And $107,000 | Between $60,000 And $117,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | Rhode Island | Washington |
| Best paying company | Citi | Boston Consulting Group |
| Best paying industry | Media | Finance |
There are a few differences between a digital communications manager and a marketing communications manager in terms of educational background:
| Digital Communications Manager | Marketing Communications Manager | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 80% |
| Most common major | Communication | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between digital communications managers' and marketing communications managers' demographics:
| Digital Communications Manager | Marketing Communications Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 42.9% Female, 57.1% | Male, 32.3% Female, 67.7% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |