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The differences between digital project managers and brand managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a digital project manager and a brand manager. Additionally, a brand manager has an average salary of $97,789, which is higher than the $86,043 average annual salary of a digital project manager.
The top three skills for a digital project manager include project management, digital marketing and wordpress. The most important skills for a brand manager are brand management, digital marketing, and customer service.
| Digital Project Manager | Brand Manager | |
| Yearly salary | $86,043 | $97,789 |
| Hourly rate | $41.37 | $47.01 |
| Growth rate | 10% | 10% |
| Number of jobs | 170,687 | 127,429 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
Digital Project Managers oversee specific projects or long-term initiatives in the company. They specialize in digital projects such as company websites, mobile applications, online content, and e-commerce platforms. They ensure that the project is progressing based on the projected timeline. They manage tasks and delegate accordingly. Digital Project Managers also handle the project's budget. They ensure that resources are properly allocated. At the end of the project, they make sure that all of the project goals are met.
A brand manager is an individual responsible for adapting a brand strategy that targets the potential market for a company's product while maintaining its integrity. Brand managers assist in developing products while managing budgets for the advertising and promotion of their new products. They usually work under the supervision of marketing managers or chief marketing officers (CMOs) to implement and execute their marketing initiatives. Brand managers also provide an analysis of sales forecasts and create reports on product sales.
Digital project managers and brand managers have different pay scales, as shown below.
| Digital Project Manager | Brand Manager | |
| Average salary | $86,043 | $97,789 |
| Salary range | Between $57,000 And $128,000 | Between $72,000 And $131,000 |
| Highest paying City | San Francisco, CA | Parsippany-Troy Hills, NJ |
| Highest paying state | California | Rhode Island |
| Best paying company | Apple | Meta |
| Best paying industry | Media | Manufacturing |
There are a few differences between a digital project manager and a brand manager in terms of educational background:
| Digital Project Manager | Brand Manager | |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between digital project managers' and brand managers' demographics:
| Digital Project Manager | Brand Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 44.4% Female, 55.6% | Male, 51.5% Female, 48.5% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |