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Executive vice president marketing vs marketing account executive

The differences between executive vice presidents marketing and marketing account executives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an executive vice president marketing and a marketing account executive. Additionally, an executive vice president marketing has an average salary of $225,142, which is higher than the $52,986 average annual salary of a marketing account executive.

The top three skills for an executive vice president marketing include corporate strategy, digital marketing and product development. The most important skills for a marketing account executive are digital marketing, c-level, and CRM.

Executive vice president marketing vs marketing account executive overview

Executive Vice President MarketingMarketing Account Executive
Yearly salary$225,142$52,986
Hourly rate$108.24$25.47
Growth rate10%10%
Number of jobs170,083188,195
Job satisfaction--
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 80%
Average age3939
Years of experience1010

Executive vice president marketing vs marketing account executive salary

Executive vice presidents marketing and marketing account executives have different pay scales, as shown below.

Executive Vice President MarketingMarketing Account Executive
Average salary$225,142$52,986
Salary rangeBetween $117,000 And $432,000Between $36,000 And $75,000
Highest paying CityLos Angeles, CAReston, VA
Highest paying stateCaliforniaVirginia
Best paying companyEstée LauderGoogle
Best paying industryHospitalityFinance

Differences between executive vice president marketing and marketing account executive education

There are a few differences between an executive vice president marketing and a marketing account executive in terms of educational background:

Executive Vice President MarketingMarketing Account Executive
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 80%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Executive vice president marketing vs marketing account executive demographics

Here are the differences between executive vice presidents marketing' and marketing account executives' demographics:

Executive Vice President MarketingMarketing Account Executive
Average age3939
Gender ratioMale, 64.6% Female, 35.4%Male, 45.1% Female, 54.9%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between executive vice president marketing and marketing account executive duties and responsibilities

Executive vice president marketing example responsibilities.

  • Manage ROI through revenue & profit per page and revenue per customer type.
  • Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
  • Launch SEM, SEO, online advertising, social campaign and daily deals.
  • Direct a successful SEO and link-building campaign to increase the website s credibility and drive traffic.
  • Drive strategy, creation, and oversee execution of all marketing activities to drive positive ROI or increase brand awareness nationally.
  • Create and deliver multimillion-dollar B2B and B2C communications to facilitate launch of service.
  • Show more

Marketing account executive example responsibilities.

  • Engage with the Facebook community and manage feedback and customer inquiries.
  • Create engaging content on Facebook and Instagram to inform potential leads about services, along with promoting clients businesses.
  • Set and achieve target sales goals by utilizing sales strategies and CRM tools such as cold calling and Pardot.
  • Create innovative marketing and business plans with SEO, SEM and social media strategies to define selling plan and campaign.
  • Create customized sales presentations including PowerPoint presentations, custom tailor brochures, and specialize demo presentations.
  • Recruit to develop and execute the CRM programs targeting consumers for Astra-Zeneca brands.
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Executive vice president marketing vs marketing account executive skills

Common executive vice president marketing skills
  • Corporate Strategy, 9%
  • Digital Marketing, 9%
  • Product Development, 7%
  • Revenue Growth, 6%
  • Website Development, 5%
  • Business Development, 4%
Common marketing account executive skills
  • Digital Marketing, 35%
  • C-Level, 11%
  • CRM, 6%
  • Customer Satisfaction, 5%
  • Lead Generation, 4%
  • Brand Awareness, 4%

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