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The differences between global product managers and senior product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a global product manager and a senior product marketing manager. Additionally, a senior product marketing manager has an average salary of $128,471, which is higher than the $116,060 average annual salary of a global product manager.
The top three skills for a global product manager include product management, global product and market research. The most important skills for a senior product marketing manager are digital marketing, product management, and cloud.
| Global Product Manager | Senior Product Marketing Manager | |
| Yearly salary | $116,060 | $128,471 |
| Hourly rate | $55.80 | $61.76 |
| Growth rate | 10% | 10% |
| Number of jobs | 123,229 | 168,205 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 73% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A global product manager is responsible for advertising the company's goods and services globally, ensuring that the products meet the global market requirements, and monitor its long-term availability. Global product managers address all inquiries and concerns regarding the product, as well as supervising the manufacturing procedures and analyzing the sales delivery. They also identify business opportunities by evaluating market trends to drive more revenues and increase the company's profitability. A global product manager usually works closely with the sales and marketing team to develop strategic marketing techniques to boost global brand awareness.
A senior product marketing manager develops marketing projects and programs for new products, aiming to attract consumers and increase the brand value, which will translate into sales. They primarily have administrative duties such as making decisions, establishing schedules and guidelines, setting budgets and goals, delegating responsibilities among teams, and monitoring their progress, solving issues and concerns when any arise. They also lead the efforts to conduct market research and analyses, create marketing materials, and streamlining project requirements, all while implementing standards and regulations.
Global product managers and senior product marketing managers have different pay scales, as shown below.
| Global Product Manager | Senior Product Marketing Manager | |
| Average salary | $116,060 | $128,471 |
| Salary range | Between $85,000 And $156,000 | Between $97,000 And $168,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | Connecticut | California |
| Best paying company | The Citadel | Roku |
| Best paying industry | Automotive | Technology |
There are a few differences between a global product manager and a senior product marketing manager in terms of educational background:
| Global Product Manager | Senior Product Marketing Manager | |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 73% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between global product managers' and senior product marketing managers' demographics:
| Global Product Manager | Senior Product Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 69.1% Female, 30.9% | Male, 63.7% Female, 36.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |