Junior product manager vs social media manager

The differences between junior product managers and social media managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a junior product manager and a social media manager. Additionally, a junior product manager has an average salary of $83,812, which is higher than the $70,287 average annual salary of a social media manager.

The top three skills for a junior product manager include project management, user stories and cloud. The most important skills for a social media manager are instagram, twitter, and digital marketing.

Junior product manager vs social media manager overview

	Junior Product Manager	Social Media Manager
Yearly salary	$83,812	$70,287
Hourly rate	$40.29	$33.79
Growth rate	10%	10%
Number of jobs	95,173	105,475
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 79%
Average age	39	39
Years of experience	10	10

What does a junior product manager do?

The junior product manager collaborates with the company's product team in defining the product vision. Junior product managers set the objectives and fundamental results. They build a certain strategic product roadmap which suits the overall strategy of the business. It is part of their job to coordinate activities to market the product. This bridges the gaps between organizational functions and aligns all the teams, including sales, customer support, and marketing.

What does a social media manager do?

Social media managers are responsible for representing the company's business through social media channels. They help the company grow by enhancing its presence via social networks. Primarily, they need to implement marketing plans and identify their target clients and create a content schedule. Their duties include implementing and strategizing digital marketing campaigns. They support the development of brand identity and promotional strategies. Candidates for the job must be excellent in communication skills, have in-depth knowledge of how social platforms work, and easily understand the target audience.

Junior product manager vs social media manager salary

Junior product managers and social media managers have different pay scales, as shown below.

	Junior Product Manager	Social Media Manager
Average salary	$83,812	$70,287
Salary range	Between $51,000 And $136,000	Between $50,000 And $98,000
Highest paying City	San Francisco, CA	San Francisco, CA
Highest paying state	Washington	Washington
Best paying company	Broadridge	Microsoft
Best paying industry	Finance	Technology

Differences between junior product manager and social media manager education

There are a few differences between a junior product manager and a social media manager in terms of educational background:

	Junior Product Manager	Social Media Manager
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 79%
Most common major	Business	Communication
Most common college	University of Georgia	University of Georgia

Junior product manager vs social media manager demographics

Here are the differences between junior product managers' and social media managers' demographics:

	Junior Product Manager	Social Media Manager
Average age	39	39
Gender ratio	Male, 43.7% Female, 56.3%	Male, 38.9% Female, 61.1%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between junior product manager and social media manager duties and responsibilities

Junior product manager example responsibilities.

Manage COOP/MDF spend and evaluation ROI with advertising dollars.
Manage the promotional activity, POS materials elaboration for department stores, and price guidelines.
Modernize and manage MSDS labeling system within the division, as part of the development of ISO.
Manage marketing budget, evaluates program ROI, and ensure they are in-line with quarterly and annual budgets.
Manage encode, streaming bit rate quality, content uploads, meta-tagging, and XML imports for CMS.
Patrol agent for Unix is a server process which is deployed on the managed device to monitor it.

Social media manager example responsibilities.

Manage Google Ticketmaster SEM accounts.
Used social media systems to schedule, manage, and curate content across various social media platforms.
Manage the development of multiple e-commerce websites, including gathering requirements for basic layout, design and content of websites.
Organize events for the public and manage the organization's branding through logo use, print materials and social media marketing.
Develop and lead Facebook strategy.
Manage the company Facebook page; promote inventory through Pinterest

Junior product manager vs social media manager skills

Common junior product manager skills

Project Management, 20%
User Stories, 14%
Cloud, 11%
Market Research, 9%
Product Development, 6%
Product Roadmap, 6%

Common social media manager skills

Instagram, 9%
Twitter, 7%
Digital Marketing, 6%
Social Media Marketing, 6%
Facebook Insights, 5%
Media Management, 5%

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Junior Product Manager
Junior Product Manager vs Social Media Manager

Updated January 8, 2025

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