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Local sales manager vs sales development manager

The differences between local sales managers and sales development managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-8 years to become a local sales manager, becoming a sales development manager takes usually requires 2-4 years. Additionally, a sales development manager has an average salary of $102,790, which is higher than the $84,983 average annual salary of a local sales manager.

The top three skills for a local sales manager include account management, customer satisfaction and sales process. The most important skills for a sales development manager are SDR, salesforce, and customer service.

Local sales manager vs sales development manager overview

Local Sales ManagerSales Development Manager
Yearly salary$84,983$102,790
Hourly rate$40.86$49.42
Growth rate5%7%
Number of jobs116,400171,101
Job satisfaction--
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 77%
Average age4645
Years of experience84

What does a local sales manager do?

A local sales manager is responsible for leading the sales team and ensuring that staff performance meets the target sales goals of the organization. Local sales managers strategize on effective sales techniques and marketing promotions to boost revenues and increase the company's profitability. They coordinate with potential clients to negotiate offers and maintain a healthy business relationship. A local sales manager also analyzes market trends and demands to identify opportunities to help the company's image grow across various market platforms.

What does a sales development manager do?

Sales Development Managers oversee a specific function in the sales department. They are in charge of creating sales pitches, communication tools, and strategies to boost the company's sales performance. They may be assigned to do these activities for a specific product or service or for the whole product line of the organization. Sales Development Managers are also expected to create branding images that will help their sales strategies. They are required to fully understand the company's history, image, and target market. This will ensure that the branding and sales strategies they create are in line with the company's values.

Local sales manager vs sales development manager salary

Local sales managers and sales development managers have different pay scales, as shown below.

Local Sales ManagerSales Development Manager
Average salary$84,983$102,790
Salary rangeBetween $60,000 And $118,000Between $66,000 And $157,000
Highest paying City-San Francisco, CA
Highest paying state-New Hampshire
Best paying company-Everyday Health
Best paying industry-Manufacturing

Differences between local sales manager and sales development manager education

There are a few differences between a local sales manager and a sales development manager in terms of educational background:

Local Sales ManagerSales Development Manager
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 77%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaNorthwestern University

Local sales manager vs sales development manager demographics

Here are the differences between local sales managers' and sales development managers' demographics:

Local Sales ManagerSales Development Manager
Average age4645
Gender ratioMale, 65.1% Female, 34.9%Male, 67.8% Female, 32.2%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 10.4% Unknown, 5.5% Hispanic or Latino, 16.6% Asian, 4.4% White, 62.6% American Indian and Alaska Native, 0.5%
LGBT Percentage7%18%

Differences between local sales manager and sales development manager duties and responsibilities

Local sales manager example responsibilities.

  • Participate in annual seminars from managing AE's to training on new computer systems for sales, programming and production.
  • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
  • Oversee day-to-day administration of CRM system.
  • Monitor sales activity within Salesforce CRM tool.
  • Partner with dealership management to create a positive environment that are directed towards sales generation and attainment of dealership goals.
  • Hire, train, and develop new business/project revenue AE's, in addition to developing projects for them to sell.
  • Show more

Sales development manager example responsibilities.

  • Create the communication of leads into the sales CRM to be follow up on by the inside sales force.
  • Develop and manage customized patient education programs for nationwide distribution through healthcare nonprofit associations by securing third-party pharmaceutical sponsorship.
  • Conduct healthcare need assessments for prospective assist living residents.
  • Maintain CRM customer database for assign and newly develop customers.
  • Generate week-over-week sales snapshots for management that identify actionable insights to improve market share in territory.
  • Create ad sales materials for lifestyle category editorial content packages as well as determined optimal pricing models to maximize revenue earnings.
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Local sales manager vs sales development manager skills

Common local sales manager skills
  • Account Management, 11%
  • Customer Satisfaction, 11%
  • Sales Process, 10%
  • Account Executives, 8%
  • Media Sales, 8%
  • Sales Strategies, 5%
Common sales development manager skills
  • SDR, 9%
  • Salesforce, 7%
  • Customer Service, 7%
  • CRM, 5%
  • Sales Process, 5%
  • Business Development, 5%

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