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The differences between local sales managers and sales development managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-8 years to become a local sales manager, becoming a sales development manager takes usually requires 2-4 years. Additionally, a sales development manager has an average salary of $102,790, which is higher than the $84,983 average annual salary of a local sales manager.
The top three skills for a local sales manager include account management, customer satisfaction and sales process. The most important skills for a sales development manager are SDR, salesforce, and customer service.
| Local Sales Manager | Sales Development Manager | |
| Yearly salary | $84,983 | $102,790 |
| Hourly rate | $40.86 | $49.42 |
| Growth rate | 5% | 7% |
| Number of jobs | 116,400 | 171,101 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 77% |
| Average age | 46 | 45 |
| Years of experience | 8 | 4 |
A local sales manager is responsible for leading the sales team and ensuring that staff performance meets the target sales goals of the organization. Local sales managers strategize on effective sales techniques and marketing promotions to boost revenues and increase the company's profitability. They coordinate with potential clients to negotiate offers and maintain a healthy business relationship. A local sales manager also analyzes market trends and demands to identify opportunities to help the company's image grow across various market platforms.
Sales Development Managers oversee a specific function in the sales department. They are in charge of creating sales pitches, communication tools, and strategies to boost the company's sales performance. They may be assigned to do these activities for a specific product or service or for the whole product line of the organization. Sales Development Managers are also expected to create branding images that will help their sales strategies. They are required to fully understand the company's history, image, and target market. This will ensure that the branding and sales strategies they create are in line with the company's values.
Local sales managers and sales development managers have different pay scales, as shown below.
| Local Sales Manager | Sales Development Manager | |
| Average salary | $84,983 | $102,790 |
| Salary range | Between $60,000 And $118,000 | Between $66,000 And $157,000 |
| Highest paying City | - | San Francisco, CA |
| Highest paying state | - | New Hampshire |
| Best paying company | - | Everyday Health |
| Best paying industry | - | Manufacturing |
There are a few differences between a local sales manager and a sales development manager in terms of educational background:
| Local Sales Manager | Sales Development Manager | |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 77% |
| Most common major | Business | Business |
| Most common college | University of Southern California | Northwestern University |
Here are the differences between local sales managers' and sales development managers' demographics:
| Local Sales Manager | Sales Development Manager | |
| Average age | 46 | 45 |
| Gender ratio | Male, 65.1% Female, 34.9% | Male, 67.8% Female, 32.2% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 10.4% Unknown, 5.5% Hispanic or Latino, 16.6% Asian, 4.4% White, 62.6% American Indian and Alaska Native, 0.5% |
| LGBT Percentage | 7% | 18% |