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The differences between local sales managers and senior sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a local sales manager and a senior sales manager. Additionally, a senior sales manager has an average salary of $140,662, which is higher than the $84,983 average annual salary of a local sales manager.
The top three skills for a local sales manager include account management, customer satisfaction and sales process. The most important skills for a senior sales manager are customer satisfaction, sales process, and customer service.
| Local Sales Manager | Senior Sales Manager | |
| Yearly salary | $84,983 | $140,662 |
| Hourly rate | $40.86 | $67.63 |
| Growth rate | 5% | 5% |
| Number of jobs | 116,400 | 115,070 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 73% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
A local sales manager is responsible for leading the sales team and ensuring that staff performance meets the target sales goals of the organization. Local sales managers strategize on effective sales techniques and marketing promotions to boost revenues and increase the company's profitability. They coordinate with potential clients to negotiate offers and maintain a healthy business relationship. A local sales manager also analyzes market trends and demands to identify opportunities to help the company's image grow across various market platforms.
Senior sales managers take the lead in handling sales operations in the organization. They supervise the activities performed by the junior sales management team. It is their responsibility to maximize the potential of the sales team, establish sales plans, and justify these plans to superior management. They aim to expand the customer base of the company and its strong presence in the market. The skills these managers should have include leadership, organization, communication, and the ability to recruit talented sales agents.
Local sales managers and senior sales managers have different pay scales, as shown below.
| Local Sales Manager | Senior Sales Manager | |
| Average salary | $84,983 | $140,662 |
| Salary range | Between $60,000 And $118,000 | Between $95,000 And $206,000 |
| Highest paying City | - | Washington, DC |
| Highest paying state | - | Maine |
| Best paying company | - | Leprino Foods |
| Best paying industry | - | Professional |
There are a few differences between a local sales manager and a senior sales manager in terms of educational background:
| Local Sales Manager | Senior Sales Manager | |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 73% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between local sales managers' and senior sales managers' demographics:
| Local Sales Manager | Senior Sales Manager | |
| Average age | 46 | 46 |
| Gender ratio | Male, 65.1% Female, 34.9% | Male, 61.4% Female, 38.6% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |