Media executive vs media consultant

The differences between media executives and media consultants can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a media executive, becoming a media consultant takes usually requires 2-4 years. Additionally, a media executive has an average salary of $76,792, which is higher than the $53,443 average annual salary of a media consultant.

The top three skills for a media executive include facebook, instagram and twitter. The most important skills for a media consultant are website development, facebook, and twitter.

Media executive vs media consultant overview

	Media Executive	Media Consultant
Yearly salary	$76,792	$53,443
Hourly rate	$36.92	$25.69
Growth rate	10%	8%
Number of jobs	90,093	28,768
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 77%	Bachelor's Degree, 77%
Average age	39	42
Years of experience	10	4

Media executive vs media consultant salary

Media executives and media consultants have different pay scales, as shown below.

	Media Executive	Media Consultant
Average salary	$76,792	$53,443
Salary range	Between $33,000 And $176,000	Between $32,000 And $89,000
Highest paying City	-	Washington, DC
Highest paying state	-	Washington
Best paying company	-	iHeartMedia
Best paying industry	-	-

Differences between media executive and media consultant education

There are a few differences between a media executive and a media consultant in terms of educational background:

	Media Executive	Media Consultant
Most common degree	Bachelor's Degree, 77%	Bachelor's Degree, 77%
Most common major	Communication	Communication
Most common college	University of Georgia	Northwestern University

Media executive vs media consultant demographics

Here are the differences between media executives' and media consultants' demographics:

	Media Executive	Media Consultant
Average age	39	42
Gender ratio	Male, 40.9% Female, 59.1%	Male, 50.3% Female, 49.7%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6%
LGBT Percentage	10%	12%

Differences between media executive and media consultant duties and responsibilities

Media executive example responsibilities.

Manage company website including photography of all images, update images and information as necessary.
Boost ads for certain target audiences on Facebook.
Prepare and deliver effective monthly reports to prove ROI.
Optimize user experience to increase registration and purchase by analyzing key performance indicators and A/B testing results to refine acquisition funnel.
Organize and run several events in the community to communicate company information.

Media consultant example responsibilities.

Manage accounts by proactive CRM to ensure performance of marketing plans, and annual account renewals.
Manage accurate sales forecasting utilizing SalesForce./CRM.
Design and manage clients' business Facebook page, develop online advertisement campaigns and execute direct mail campaigns.
Used SEO tactics to produce content that rank high in search engine results, growing traffic to clients' websites.
Create landing pages for PPC campaigns performance.
Improve SEO for hundreds of websites by double, triple and quadruple percentage points.

Media executive vs media consultant skills

Common media executive skills

Facebook, 11%
Instagram, 10%
Twitter, 9%
YouTube, 7%
Press Releases, 6%
Media Planning, 4%

Common media consultant skills

Website Development, 16%
Facebook, 10%
Twitter, 8%
Digital Products, 7%
Search Engine Optimization, 5%
Instagram, 5%