Post job

Media executive vs media specialist

The differences between media executives and media specialists can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a media executive, becoming a media specialist takes usually requires 2-4 years. Additionally, a media executive has an average salary of $76,792, which is higher than the $50,832 average annual salary of a media specialist.

The top three skills for a media executive include facebook, instagram and twitter. The most important skills for a media specialist are digital marketing, video production, and customer service.

Media executive vs media specialist overview

Media ExecutiveMedia Specialist
Yearly salary$76,792$50,832
Hourly rate$36.92$24.44
Growth rate10%8%
Number of jobs90,09339,401
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 70%
Average age3942
Years of experience104

Media executive vs media specialist salary

Media executives and media specialists have different pay scales, as shown below.

Media ExecutiveMedia Specialist
Average salary$76,792$50,832
Salary rangeBetween $33,000 And $176,000Between $35,000 And $73,000
Highest paying City-Washington, DC
Highest paying state-New Jersey
Best paying company-BP America Inc
Best paying industry-Professional

Differences between media executive and media specialist education

There are a few differences between a media executive and a media specialist in terms of educational background:

Media ExecutiveMedia Specialist
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 70%
Most common majorCommunicationCommunication
Most common collegeUniversity of GeorgiaStanford University

Media executive vs media specialist demographics

Here are the differences between media executives' and media specialists' demographics:

Media ExecutiveMedia Specialist
Average age3942
Gender ratioMale, 40.9% Female, 59.1%Male, 52.9% Female, 47.1%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6%
LGBT Percentage10%12%

Differences between media executive and media specialist duties and responsibilities

Media executive example responsibilities.

  • Manage company website including photography of all images, update images and information as necessary.
  • Boost ads for certain target audiences on Facebook.
  • Prepare and deliver effective monthly reports to prove ROI.
  • Optimize user experience to increase registration and purchase by analyzing key performance indicators and A/B testing results to refine acquisition funnel.
  • Organize and run several events in the community to communicate company information.

Media specialist example responsibilities.

  • Develop fresh leads to connect with by utilizing LinkedIn connections and resources.
  • Manage content for and development of the museum's Drupal website, cartermuseum.org.
  • Manage teams for film, video, animation, & multimedia creation of any kind.
  • Assign to work as a media associate at Starcom managing a portion of the Kellogg's account.
  • Develop and manage proprietary PPC support material.
  • Participate in brainstorming sessions, proofread and edit marketing materials, manage magazine inventory.
  • Show more

Media executive vs media specialist skills

Common media executive skills
  • Facebook, 11%
  • Instagram, 10%
  • Twitter, 9%
  • YouTube, 7%
  • Press Releases, 6%
  • Media Planning, 4%
Common media specialist skills
  • Digital Marketing, 14%
  • Video Production, 7%
  • Customer Service, 5%
  • Web Content, 5%
  • Google Analytics, 4%
  • Google Adwords, 3%

Browse executive management jobs