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Media specialist vs public affairs specialist

The differences between media specialists and public affairs specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media specialist and a public affairs specialist. Additionally, a public affairs specialist has an average salary of $66,383, which is higher than the $50,832 average annual salary of a media specialist.

The top three skills for a media specialist include digital marketing, video production and customer service. The most important skills for a public affairs specialist are news stories, veterans, and fact sheets.

Media specialist vs public affairs specialist overview

Media SpecialistPublic Affairs Specialist
Yearly salary$50,832$66,383
Hourly rate$24.44$31.91
Growth rate8%8%
Number of jobs39,40119,889
Job satisfaction--
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 70%
Average age4242
Years of experience44

What does a media specialist do?

Media specialists are individuals who establish and administer content on various social media platforms. The job involves monitoring site metrics, overseeing creative design, and responding to reader comments. Specialists offer advice to administrators and teachers on the use of non-print social media. They work for huge enterprises with multimedia departments, new media departments, and in-house websites. The skills the job requires include trend awareness, social media ads, community management, strong visual aesthetic, and understanding SEO.

What does a public affairs specialist do?

Psychology research assistants take charge of the operational and administrative tasks like mailing surveys, summarizing results, and managing correspondence. The research assistants identify the areas in need of improvement and score psychological tests. They prepare the interview questions and summarize test results. Their job involves responding to research-related emails and take part in project meetings. Also, they update the content of websites and prepare reports of their progress. The skills they need in carrying out this job include communication, critical thinking, attention to detail, and technical skills.

Media specialist vs public affairs specialist salary

Media specialists and public affairs specialists have different pay scales, as shown below.

Media SpecialistPublic Affairs Specialist
Average salary$50,832$66,383
Salary rangeBetween $35,000 And $73,000Between $43,000 And $102,000
Highest paying CityWashington, DCWashington, DC
Highest paying stateNew JerseyVirginia
Best paying companyBP America IncGoogle
Best paying industryProfessionalGovernment

Differences between media specialist and public affairs specialist education

There are a few differences between a media specialist and a public affairs specialist in terms of educational background:

Media SpecialistPublic Affairs Specialist
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 70%
Most common majorCommunicationCommunication
Most common collegeStanford UniversityNorthwestern University

Media specialist vs public affairs specialist demographics

Here are the differences between media specialists' and public affairs specialists' demographics:

Media SpecialistPublic Affairs Specialist
Average age4242
Gender ratioMale, 52.9% Female, 47.1%Male, 47.2% Female, 52.8%
Race ratioBlack or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6%Black or African American, 10.4% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.3% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between media specialist and public affairs specialist duties and responsibilities

Media specialist example responsibilities.

  • Develop fresh leads to connect with by utilizing LinkedIn connections and resources.
  • Manage content for and development of the museum's Drupal website, cartermuseum.org.
  • Manage teams for film, video, animation, & multimedia creation of any kind.
  • Assign to work as a media associate at Starcom managing a portion of the Kellogg's account.
  • Develop and manage proprietary PPC support material.
  • Participate in brainstorming sessions, proofread and edit marketing materials, manage magazine inventory.
  • Show more

Public affairs specialist example responsibilities.

  • Manage agency media engagements, including tracking queries on SharePoint.
  • Respond to media queries, write news releases and manage media engagements while acting as spokesperson for several multifacete organizations.
  • Improve moral for thousands of soldiers, family members, and veterans.
  • Create a command Youtube page; shoot, edit and place innovative videos share nationally.
  • Develop a SharePoint website allowing USDA employees to retrieve templates and to submit communications requests i.e.
  • Update the IACH Facebook page on a daily basis with news, events, pictures and videos.
  • Show more

Media specialist vs public affairs specialist skills

Common media specialist skills
  • Digital Marketing, 14%
  • Video Production, 7%
  • Customer Service, 5%
  • Web Content, 5%
  • Google Analytics, 4%
  • Google Adwords, 3%
Common public affairs specialist skills
  • News Stories, 7%
  • Veterans, 7%
  • Fact Sheets, 6%
  • Press Releases, 6%
  • Conduct Interviews, 5%
  • News Articles, 5%

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