Online product manager vs senior product marketing manager

Differences between online product manager and senior product marketing manager duties and responsibilities

Online product manager example responsibilities.

• Manage scope and provide data to upper-management by preparing ROI analyses and short-term and long-term product sales forecasts.
• Lead cross-functional team in pioneering the application/game download ecosystem with the implementation of Java games and generating significant new revenue stream.
• Calculate ROI ratios and measure financial performance to budget.
• Utilize SQL to support data-driven analysis and decision processes to inform project prioritization, assess feature effectiveness, and troubleshoot issues.
• Design, test and implement new securities lending and collateral management applications.
• Create innovative lending and collateral management products and oversee initiatives to expand the securities lending program.

Senior product marketing manager example responsibilities.

• Coordinate and manage all aspects of GTM strategy with partners.
• Lead VOC, KOL development for domestic and international market segments.
• Lead development of program specific pricing models in collaboration with pricing strategies and product SME's.
• Lead cross functional team through the successful implementation of an automate quote tool with integration to accounting program and sales CRM.
• Define product requirements, manage development resources and interface with QA, documentation and marketing teams.
• Translate business vision and strategy into operational tactics and build the organizational support and infrastructure need to achieve them.
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