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Product developer vs marketing manager

The differences between product developers and marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a product developer and a marketing manager. Additionally, a marketing manager has an average salary of $104,550, which is higher than the $88,629 average annual salary of a product developer.

The top three skills for a product developer include product development, R and develop user. The most important skills for a marketing manager are digital marketing, marketing campaigns, and project management.

Product developer vs marketing manager overview

Product DeveloperMarketing Manager
Yearly salary$88,629$104,550
Hourly rate$42.61$50.26
Growth rate10%10%
Number of jobs147,03589,627
Job satisfaction-3
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 75%
Average age3939
Years of experience1010

What does a product developer do?

A product developer is responsible for creating the designs of an industrial product based on the client's specifications and budget requirements. Product developers work closely with the whole design team to strategize and execute plans within the agreed timeframe. Product developers must be updated with the current industry trends, developing designs that would be competitive in the market, boosting the company's brand image to attract potential clients, and generate more revenues. A product developer should have excellent knowledge of the technology industry, as well as utilizing various software tools to create high-quality designs.

What does a marketing manager do?

Marketing managers are experienced employees who oversee the marketing department of the organization. They manage activities such as marketing campaigns, social media postings, company branding, and other strategic marketing activities. They provide strategic direction and come up with departmental goals. They also provide proper training for employees in the department to ensure that they have a deep understanding of its marketing tools. Marketing managers should be creative, should have good interpersonal skills, and should be flexible.

Product developer vs marketing manager salary

Product developers and marketing managers have different pay scales, as shown below.

Product DeveloperMarketing Manager
Average salary$88,629$104,550
Salary rangeBetween $63,000 And $123,000Between $71,000 And $153,000
Highest paying CitySan Francisco, CAMenlo Park, CA
Highest paying stateCaliforniaCalifornia
Best paying companyThe CitadelMeta
Best paying industryTechnologyTechnology

Differences between product developer and marketing manager education

There are a few differences between a product developer and a marketing manager in terms of educational background:

Product DeveloperMarketing Manager
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Product developer vs marketing manager demographics

Here are the differences between product developers' and marketing managers' demographics:

Product DeveloperMarketing Manager
Average age3939
Gender ratioMale, 61.1% Female, 38.9%Male, 44.4% Female, 55.6%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between product developer and marketing manager duties and responsibilities

Product developer example responsibilities.

  • Target select electrical engineer database to yield increase and additional sales leads.
  • Implement CI and CD pipelines for the product using Jenkins and perl scripts.
  • Perform statistical analysis to generate technical reports and communicate results to company leaders through technical reviews and PowerPoint presentations.
  • Lead integration and deployment of various modules with UI.
  • Review and approve cutting dies and CNC files before release to production.
  • Redesign and update the UI for the product to improve the overall customer experience.
  • Show more

Marketing manager example responsibilities.

  • Utilize SalesForce database to update contacts and prospect new leads.
  • Manage account process from RFP to full execution of campaign in its entirety.
  • Manage agency partners to develop target print media, sampling programs, POS, merchandising.
  • Manage redesign of four bank websites and implementation of new content management system (CMS . )
  • Utilize SalesForce daily to update and follow up on the sales team's leads and clients.
  • Manage various day-to-day projects for small e-commerce startup including constructing wine storage shelves and fulfilling club shipments.
  • Show more

Product developer vs marketing manager skills

Common product developer skills
  • Product Development, 11%
  • R, 6%
  • Develop User, 6%
  • C++, 5%
  • Project Management, 5%
  • Java, 5%
Common marketing manager skills
  • Digital Marketing, 14%
  • Marketing Campaigns, 7%
  • Project Management, 4%
  • Integrated Marketing, 4%
  • Email Marketing, 4%
  • CRM, 3%

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