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Product solution manager vs online marketing manager

The differences between product solution managers and online marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a product solution manager and an online marketing manager. Additionally, a product solution manager has an average salary of $101,375, which is higher than the $96,212 average annual salary of an online marketing manager.

The top three skills for a product solution manager include market analysis, product development and product management. The most important skills for an online marketing manager are web traffic, digital marketing, and marketing campaigns.

Product solution manager vs online marketing manager overview

Product Solution ManagerOnline Marketing Manager
Yearly salary$101,375$96,212
Hourly rate$48.74$46.26
Growth rate10%10%
Number of jobs116,600111,303
Job satisfaction--
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 78%
Average age3939
Years of experience1010

What does a product solution manager do?

A project solution manager is in charge of overseeing the efforts put into developing and executing projects, ensuring efficiency and smooth workflow. Their responsibilities revolve around setting goals and objectives, managing budgets and schedules, supervising project solution teams, and devising strategies to optimize procedures. They must also monitor the progress and performance of the workforce, assisting them as needed. Furthermore, as a project solution manager, it is essential to lead and encourage the teams to reach goals, all while implementing the company's policies and regulations.

What does an online marketing manager do?

Online marketing managers are professionals in charge of creating marketing campaigns for social media and internet platforms. Marketing managers take responsibility for the development, implementation, and management of marketing campaigns for a company. The marketing managers make certain that the campaigns effectively promote the company and the products or services it offers. They are significant in boosting brand awareness within the digital world. It is part of their sphere of duty to drive website traffic and gain customers or leads.

Product solution manager vs online marketing manager salary

Product solution managers and online marketing managers have different pay scales, as shown below.

Product Solution ManagerOnline Marketing Manager
Average salary$101,375$96,212
Salary rangeBetween $73,000 And $140,000Between $69,000 And $133,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaWashington
Best paying companyMetaMeta
Best paying industry-Utilities

Differences between product solution manager and online marketing manager education

There are a few differences between a product solution manager and an online marketing manager in terms of educational background:

Product Solution ManagerOnline Marketing Manager
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 78%
Most common majorBusinessMarketing
Most common collegeUniversity of GeorgiaUniversity of Georgia

Product solution manager vs online marketing manager demographics

Here are the differences between product solution managers' and online marketing managers' demographics:

Product Solution ManagerOnline Marketing Manager
Average age3939
Gender ratioMale, 71.4% Female, 28.6%Male, 53.6% Female, 46.4%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between product solution manager and online marketing manager duties and responsibilities

Product solution manager example responsibilities.

  • Manage the BA, QA, Dev and customer support personnel require to bring updates to production.
  • Manage cloud solution on hyper-converge architecture to host cloud computing for clients, win customers in eBay, and Intel.
  • Define product requirements, manage development resources and interface with QA, documentation and marketing teams.
  • Lead strategic development for UCS converge infrastructure, application and cloud base data center solutions.
  • Integrate rapid application development front-end and reporting capabilities with SQL databases and store procedures.
  • Utilize SQL to support data-driven analysis and decision processes to inform project prioritization, assess feature effectiveness, and troubleshoot issues.
  • Show more

Online marketing manager example responsibilities.

  • Manage all aspects of e-mail campaigns including creating the direct e-mailings (text and HTML).
  • Implement and manage various PPC campaigns and other paid online advertisements including Facebook ads to increase search traffic.
  • Manage Facebook strategies to increase brand awareness and monitoring of social media activities.
  • Recommend and manage external partners for e-commerce and marketing initiatives; negotiate media buys across multiple channels.
  • Lead program to continuous profitability by reviewing capital allocation and performing P/L management, promotional modeling, and ROI analysis.
  • Budget and report on the performance of each customer acquisition channel, ensuring marketing KPIs perform at optimal levels.
  • Show more

Product solution manager vs online marketing manager skills

Common product solution manager skills
  • Market Analysis, 11%
  • Product Development, 10%
  • Product Management, 10%
  • QA, 9%
  • Product Solutions, 8%
  • Market Research, 5%
Common online marketing manager skills
  • Web Traffic, 8%
  • Digital Marketing, 7%
  • Marketing Campaigns, 6%
  • Search Engine Optimization, 6%
  • Google Analytics, 6%
  • Email Campaigns, 5%

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