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Sales communications manager vs technical sales manager

The differences between sales communications managers and technical sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a sales communications manager and a technical sales manager. Additionally, a technical sales manager has an average salary of $129,770, which is higher than the $99,386 average annual salary of a sales communications manager.

The top three skills for a sales communications manager include sales process, community sales and facebook. The most important skills for a technical sales manager are customer satisfaction, sales management, and CRM.

Sales communications manager vs technical sales manager overview

Sales Communications ManagerTechnical Sales Manager
Yearly salary$99,386$129,770
Hourly rate$47.78$62.39
Growth rate5%5%
Number of jobs122,844193,981
Job satisfaction--
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 65%
Average age4646
Years of experience88

What does a sales communications manager do?

A sales communications manager's role within the organization is to establish and manage effective sales enablement communication strategies and tactics, including but not limited to newsletters, videos, memos, and presentations. They directly report to the senior director for collaboration with other departments such as field operations leaders and sales and customer enablement team members to build and fulfill holistic, cross-program communications related plans in support of field enablement-related initiatives. Moreover, they also help create and implement a new strategy for soliciting feedback from the sales and customer success team.

What does a technical sales manager do?

A technical sales manager is responsible for monitoring the sales techniques and performance of the sales team in selling technical services and systems to the customers. Technical sales managers coordinate with clients to discuss and negotiate offers of new products and services. They also identify business opportunities by analyzing current technology trends from public demands to generate more revenue resources and increase the company's profits. A technical sales manager facilitates and plans sales training and programs to maximize staff's efficiency and productivity.

Sales communications manager vs technical sales manager salary

Sales communications managers and technical sales managers have different pay scales, as shown below.

Sales Communications ManagerTechnical Sales Manager
Average salary$99,386$129,770
Salary rangeBetween $74,000 And $132,000Between $90,000 And $186,000
Highest paying City-Columbia, MD
Highest paying state-New Hampshire
Best paying company-Palo Alto Networks
Best paying industry-Manufacturing

Differences between sales communications manager and technical sales manager education

There are a few differences between a sales communications manager and a technical sales manager in terms of educational background:

Sales Communications ManagerTechnical Sales Manager
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 65%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Sales communications manager vs technical sales manager demographics

Here are the differences between sales communications managers' and technical sales managers' demographics:

Sales Communications ManagerTechnical Sales Manager
Average age4646
Gender ratioMale, 44.7% Female, 55.3%Male, 86.2% Female, 13.8%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between sales communications manager and technical sales manager duties and responsibilities

Sales communications manager example responsibilities.

  • Develop and manage customized patient education programs for nationwide distribution through healthcare nonprofit associations by securing third-party pharmaceutical sponsorship.
  • Increase corporate and sales efficiency by defining standardize processes across global sales teams and implementing in CRM.
  • Maintain customer databases using CRM software applications.
  • Develop and manage customized patient education programs for nationwide distribution through healthcare nonprofit associations by securing third-party pharmaceutical sponsorship.
  • Create marketing content for pages and promotional initiatives, newsletter design and implementation, create designed and produce PowerPoint presentations.

Technical sales manager example responsibilities.

  • Achieve annual sales and profit objectives for fast-pace company by securing contracts to sell automation components to MRO & OEM clients.
  • Manage sales pipeline in CRM system for predictable revenue generation, prioritization and forecasting.
  • Develop new customers in the region assign through independent travel, managing distributor relationships and OEM relationships.
  • Determine product pricing base on multiple ROI factors.
  • Recognize as trusted subject matter expert all in SaaS, virtual lab and eLearning services.
  • Own & drive client strategy from a technology perspective including leading proof of concept and ROI initiatives.
  • Show more

Sales communications manager vs technical sales manager skills

Common sales communications manager skills
  • Sales Process, 20%
  • Community Sales, 12%
  • Facebook, 11%
  • Customer Service, 5%
  • Market Research, 4%
  • Customer Satisfaction, 4%
Common technical sales manager skills
  • Customer Satisfaction, 11%
  • Sales Management, 9%
  • CRM, 6%
  • Product Line, 5%
  • Business Development, 5%
  • Sales Strategies, 4%

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