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Sales leader vs sales coach

The differences between sales leaders and sales coaches can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a sales leader and a sales coach. Additionally, a sales leader has an average salary of $68,699, which is higher than the $56,159 average annual salary of a sales coach.

The top three skills for a sales leader include product knowledge, customer service and sales floor. The most important skills for a sales coach are sales training, CRM, and call monitoring.

Sales leader vs sales coach overview

Sales LeaderSales Coach
Yearly salary$68,699$56,159
Hourly rate$33.03$27.00
Growth rate5%4%
Number of jobs458,55892,873
Job satisfaction--
Most common degreeBachelor's Degree, 54%Bachelor's Degree, 65%
Average age4343
Years of experience66

What does a sales leader do?

A Sales Leader's responsibility is more than just leading. Most of the tasks involve monitoring the progress of sales, creating strategies to attain financial gains, managing the workforce, and as well as suggesting and enforcing particular options that would be beneficial for the sales and the company. All while making sure that all actions adhere to the policies and standards of the company. Above all, a Sale's Leader must have the passion and determination to drive a team towards the company's goal.

What does a sales coach do?

The sales coaches observe and come up with better strategies and plan to solve training needs. A sales coach is an expert in sales and hence helps companies to develop and train sales members in the best trends and possible strategies to ensure success. Their duties and responsibilities include analyzing sales processes and their effectiveness and closely monitoring sales representatives for errors.

Sales leader vs sales coach salary

Sales leaders and sales coaches have different pay scales, as shown below.

Sales LeaderSales Coach
Average salary$68,699$56,159
Salary rangeBetween $33,000 And $139,000Between $37,000 And $83,000
Highest paying CitySan Francisco, CA-
Highest paying stateCalifornia-
Best paying companyZS-
Best paying industry--

Differences between sales leader and sales coach education

There are a few differences between a sales leader and a sales coach in terms of educational background:

Sales LeaderSales Coach
Most common degreeBachelor's Degree, 54%Bachelor's Degree, 65%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at DelhiSUNY College of Technology at Delhi

Sales leader vs sales coach demographics

Here are the differences between sales leaders' and sales coaches' demographics:

Sales LeaderSales Coach
Average age4343
Gender ratioMale, 40.7% Female, 59.3%Male, 56.0% Female, 44.0%
Race ratioBlack or African American, 8.4% Unknown, 4.6% Hispanic or Latino, 17.7% Asian, 6.9% White, 61.6% American Indian and Alaska Native, 0.7%Black or African American, 8.6% Unknown, 4.7% Hispanic or Latino, 18.2% Asian, 6.9% White, 61.0% American Indian and Alaska Native, 0.7%
LGBT Percentage9%9%

Differences between sales leader and sales coach duties and responsibilities

Sales leader example responsibilities.

  • Manage to sales KPI's (including sales and expense budget numbers), assuring efficient and effective use of resources.
  • Manage all lead activity for a specific vertical sales territory, identifying opportunities and engaging appropriate field sales representatives.
  • Provide excellent customer service, operate cash register, offer product and pet knowledge.
  • Charge with training new associates for visual updates, stock processing, client experience, product knowledge, and POS.
  • Assist with payroll and timekeeping duties.
  • Interact with kids while the parents are shopping.
  • Show more

Sales coach example responsibilities.

  • Achieve proficiency in all aspects of international business from documentation to freight logistics to pricing negotiations.
  • Prepare new sales representatives by conducting orientation to sales process; developing individual coaching plans; providing resources and assistance.
  • Analyze and recommend strategic plans for sales team, providing analysis and recommendations on ongoing team development and leadership.
  • Maintain detailed accountability of valuable jewelry, handle new merchandise, and maintain employee focus on departmental organization and cleanliness.
  • Create, edit and publish eLearning courses.
  • Contribute to the success of REI by maintaining a working knowledge of REI products and services offer to customers.

Sales leader vs sales coach skills

Common sales leader skills
  • Product Knowledge, 10%
  • Customer Service, 10%
  • Sales Floor, 9%
  • Store Management, 6%
  • Loss Prevention, 6%
  • Customer Satisfaction, 5%
Common sales coach skills
  • Sales Training, 11%
  • CRM, 9%
  • Call Monitoring, 6%
  • Sales Performance, 5%
  • Continuous Improvement, 5%
  • Product Knowledge, 5%