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Senior channel manager vs product manager

The differences between senior channel managers and product managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior channel manager and a product manager. Additionally, a senior channel manager has an average salary of $142,754, which is higher than the $111,729 average annual salary of a product manager.

The top three skills for a senior channel manager include channel marketing, digital marketing and customer satisfaction. The most important skills for a product manager are product management, QA, and product strategy.

Senior channel manager vs product manager overview

Senior Channel ManagerProduct Manager
Yearly salary$142,754$111,729
Hourly rate$68.63$53.72
Growth rate10%10%
Number of jobs68,002125,678
Job satisfaction-5
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 72%
Average age3939
Years of experience1010

What does a senior channel manager do?

A senior channel manager is someone who focuses on channel sales and marketing to clients and customers. The channel manager acts as part of a company's middle management branch that coordinates with all concerning sales through channel marketing. The channel manager monitors and analyzes all information on channel sales, communications with clients and customers in all company channels, improve relationships, and build trust. In companies with different marketing channels, this position is crucial, and a person with channel marketing expertise is highly preferred.

What does a product manager do?

A product manager is responsible for ensuring product development, providing the best marketing strategies, and effectively handling the sales and marketing team. Product managers' duties include monitoring the market trends and conditions, identifying business opportunities and plan initiatives, and collaborating the product launch process with the appropriate departments. A product manager is also responsible for generating ideas on improving product features, determining timetables and reasonable pricing, and analyzing product sales. A product manager must have excellent strategic and decision-making skills to contribute to its growth and profitability.

Senior channel manager vs product manager salary

Senior channel managers and product managers have different pay scales, as shown below.

Senior Channel ManagerProduct Manager
Average salary$142,754$111,729
Salary rangeBetween $99,000 And $205,000Between $81,000 And $152,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaCalifornia
Best paying companyLevi Strauss & Co.Meta
Best paying industryStart-upRetail

Differences between senior channel manager and product manager education

There are a few differences between a senior channel manager and a product manager in terms of educational background:

Senior Channel ManagerProduct Manager
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 72%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior channel manager vs product manager demographics

Here are the differences between senior channel managers' and product managers' demographics:

Senior Channel ManagerProduct Manager
Average age3939
Gender ratioMale, 58.7% Female, 41.3%Male, 65.3% Female, 34.7%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between senior channel manager and product manager duties and responsibilities

Senior channel manager example responsibilities.

  • Lead cross-functional teams in building business plans; team with e-commerce and merchant leadership to justify ROI.
  • Design and manage marketing initiatives and activities including company- sponsor events around a reseller, product, or customer territory.
  • Inspire and successfully lead volume channel point-of-sale (POS) attach transformation.
  • Include ownership of ROI analysis and executive metric scorecards for both campaigns and channel partner co-fund investment programs.
  • Develop short-term incentives to support campaigns and promotions design to capture mind share and increase POS in target accounts.
  • Design complex IP telephony solutions including integration with other telecommunication manufacturer's equipment and adhering to day-to-day business processes.
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Product manager example responsibilities.

  • Lead collaborative efforts within the PMO, vendors, customers, and internal stakeholders.
  • Manage developers accountable for coding, database development, UI implementation, and system architecture.
  • Manage inventory service levels / overstocks /defective inventory and supplier buy-in opportunities to maximize ROI.
  • Lead customization of the company's administrative SaaS software solution by defining features and functionality for internal/external stakeholder teams.
  • Lead weekly meetings between engineering, sales/marketing, and QA departments to facilitate communication, collaboration and resolution of product issues.
  • Handle design and specification of administration system requirements to efficiently manage, operate, and support client API configurations and sessions.
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Senior channel manager vs product manager skills

Common senior channel manager skills
  • Channel Marketing, 13%
  • Digital Marketing, 9%
  • Customer Satisfaction, 7%
  • Project Management, 5%
  • CRM, 4%
  • Cloud, 4%
Common product manager skills
  • Product Management, 11%
  • QA, 5%
  • Product Strategy, 5%
  • Project Management, 4%
  • Market Research, 4%
  • User Stories, 4%

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