Post job

Senior channel manager vs revenue manager

The differences between senior channel managers and revenue managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior channel manager and a revenue manager. Additionally, a senior channel manager has an average salary of $142,754, which is higher than the $86,270 average annual salary of a revenue manager.

The top three skills for a senior channel manager include channel marketing, digital marketing and customer satisfaction. The most important skills for a revenue manager are revenue cycle, reservations, and customer service.

Senior channel manager vs revenue manager overview

Senior Channel ManagerRevenue Manager
Yearly salary$142,754$86,270
Hourly rate$68.63$41.48
Growth rate10%10%
Number of jobs68,002110,405
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 63%
Average age3939
Years of experience1010

What does a senior channel manager do?

A senior channel manager is someone who focuses on channel sales and marketing to clients and customers. The channel manager acts as part of a company's middle management branch that coordinates with all concerning sales through channel marketing. The channel manager monitors and analyzes all information on channel sales, communications with clients and customers in all company channels, improve relationships, and build trust. In companies with different marketing channels, this position is crucial, and a person with channel marketing expertise is highly preferred.

What does a revenue manager do?

A revenue manager is responsible for conducting price analysis and revenue strategies to support business development and improve marketing techniques. Revenue managers research on the current market trends, evaluate statistical data of resources, maintain reasonable rates, and match the competitiveness of other hotel industries. They also work closely with the marketing and public relations team on releasing press releases, managing media appearance, and publishing content on the digital platform. A revenue manager must have excellent communication and organizational skills, tracking business and financial transactions, and coordinating with potential clients for partnerships.

Senior channel manager vs revenue manager salary

Senior channel managers and revenue managers have different pay scales, as shown below.

Senior Channel ManagerRevenue Manager
Average salary$142,754$86,270
Salary rangeBetween $99,000 And $205,000Between $59,000 And $124,000
Highest paying CitySan Francisco, CANovato, CA
Highest paying stateCaliforniaCalifornia
Best paying companyLevi Strauss & Co.Meta
Best paying industryStart-upTechnology

Differences between senior channel manager and revenue manager education

There are a few differences between a senior channel manager and a revenue manager in terms of educational background:

Senior Channel ManagerRevenue Manager
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 63%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior channel manager vs revenue manager demographics

Here are the differences between senior channel managers' and revenue managers' demographics:

Senior Channel ManagerRevenue Manager
Average age3939
Gender ratioMale, 58.7% Female, 41.3%Male, 41.6% Female, 58.4%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between senior channel manager and revenue manager duties and responsibilities

Senior channel manager example responsibilities.

  • Lead cross-functional teams in building business plans; team with e-commerce and merchant leadership to justify ROI.
  • Design and manage marketing initiatives and activities including company- sponsor events around a reseller, product, or customer territory.
  • Inspire and successfully lead volume channel point-of-sale (POS) attach transformation.
  • Include ownership of ROI analysis and executive metric scorecards for both campaigns and channel partner co-fund investment programs.
  • Develop short-term incentives to support campaigns and promotions design to capture mind share and increase POS in target accounts.
  • Design complex IP telephony solutions including integration with other telecommunication manufacturer's equipment and adhering to day-to-day business processes.
  • Show more

Revenue manager example responsibilities.

  • Manage room availability and rates on a daily basis within the PMS, OTA and CRS to maximize room revenue.
  • Manage OTA channel partners and perform market analysis including monitoring trends, need periods, promotional opportunities and rate parities.
  • Manage and oversee performance of all OTA and contract rates ensuring the hotel is positioned correctly base on changing demand.
  • Maintain spreadsheets and ERP applications to analyze and manage collections for manufacturers regarding all aspects of receivables.
  • Evaluate group booking opportunities for pattern and placement and provide pricing recommendations to ensure maximum revenue potential is achieved.
  • Manage accounts receivable accountants performing monthly accounting closes, reconciliations, and revenue and billing subsystem adjustments and maintenance.
  • Show more

Senior channel manager vs revenue manager skills

Common senior channel manager skills
  • Channel Marketing, 13%
  • Digital Marketing, 9%
  • Customer Satisfaction, 7%
  • Project Management, 5%
  • CRM, 4%
  • Cloud, 4%
Common revenue manager skills
  • Revenue Cycle, 11%
  • Reservations, 8%
  • Customer Service, 7%
  • Patients, 6%
  • Cycle Management, 6%
  • Revenue Management, 5%

Browse executive management jobs