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Senior director, product development vs director, product marketing

The differences between senior directors, product development and directors, product marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior director, product development and a director, product marketing. Additionally, a senior director, product development has an average salary of $160,980, which is higher than the $141,699 average annual salary of a director, product marketing.

The top three skills for a senior director, product development include project management, product development and digital marketing. The most important skills for a director, product marketing are product management, digital marketing, and market research.

Senior director, product development vs director, product marketing overview

Senior Director, Product DevelopmentDirector, Product Marketing
Yearly salary$160,980$141,699
Hourly rate$77.39$68.12
Growth rate10%10%
Number of jobs160,867173,038
Job satisfaction--
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 75%
Average age3939
Years of experience1010

What does a senior director, product development do?

A senior director of product development spearheads and oversees the product development operations of a company. They have the responsibility to manage product development teams, set goals, establish guidelines and timelines, liaise with key external parties, coordinate managers, and address issues and concerns, resolving them efficiently. They also have the authority to come up with decisions and delegate responsibilities among teams and staff. Moreover, as a senior director, product development, it is essential to implement policies and regulations, developing new ones that support the company's needs, vision, and mission.

What does a director, product marketing do?

A Director of Product Marketing directs the marketing activities of one or more products or product lines within the organization. They develop strong relationships with key customers.

Senior director, product development vs director, product marketing salary

Senior directors, product development and directors, product marketing have different pay scales, as shown below.

Senior Director, Product DevelopmentDirector, Product Marketing
Average salary$160,980$141,699
Salary rangeBetween $107,000 And $241,000Between $97,000 And $205,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateWashingtonCalifornia
Best paying companyGenentechMeta
Best paying industryMediaTechnology

Differences between senior director, product development and director, product marketing education

There are a few differences between a senior director, product development and a director, product marketing in terms of educational background:

Senior Director, Product DevelopmentDirector, Product Marketing
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior director, product development vs director, product marketing demographics

Here are the differences between senior directors, product development' and directors, product marketing' demographics:

Senior Director, Product DevelopmentDirector, Product Marketing
Average age3939
Gender ratioMale, 71.2% Female, 28.8%Male, 74.7% Female, 25.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between senior director, product development and director, product marketing duties and responsibilities

Senior director, product development example responsibilities.

  • Manage the software developers, SAAS hosting operations, documentation resources, technology partnerships and quality assurance teams.
  • Manage interdepartmental groups using advance simulation methodology to guide technology development direction for device and process architecture base on application impacts.
  • Reduce support costs of Siebel maintenance by incorporating offshore resources for both development and QA.
  • Develop and launch an API upgrade project for prepay card ($ 2MM net revenue/yr).
  • Manage company intellectual portfolio and develop key relationships with vendors and clients including leading global technology companies.
  • Champion the creation of technical support operational dashboard leveraging Hyperion to provide key performance metrics to leadership teams globally.

Director, product marketing example responsibilities.

  • Hire and manage product owners and scrum masters.
  • Lead product launches and associate marketing efforts for SaaS provider of real-time customer service and online sales CRM solutions.
  • Increase brand awareness and leads through partner alliances, CRM, online advertising, brand communications and media placement.
  • Manage on-shore and offshore software development, UI and program management teams on user-centered product designs with ultimate UX.
  • Lead regional marketing in the Americas, EMEA and APAC to deliver comprehensive re-brand of company and acquire entities globally.
  • Lead successful development of large-scale web-base e-commerce offering for use by pharmaceutical manufacturers and their patients.
  • Show more

Senior director, product development vs director, product marketing skills

Common senior director, product development skills
  • Project Management, 10%
  • Product Development, 9%
  • Digital Marketing, 9%
  • Business Development, 6%
  • Product Management, 5%
  • SR, 4%
Common director, product marketing skills
  • Product Management, 8%
  • Digital Marketing, 7%
  • Market Research, 6%
  • Market Trends, 5%
  • Cloud, 4%
  • Product Line, 4%

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