Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between senior marketing consultants and assistant marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior marketing consultant and an assistant marketing manager. Additionally, a senior marketing consultant has an average salary of $101,701, which is higher than the $94,094 average annual salary of an assistant marketing manager.
The top three skills for a senior marketing consultant include digital marketing, CRM and marketing analytics. The most important skills for an assistant marketing manager are digital marketing, marketing campaigns, and project management.
| Senior Marketing Consultant | Assistant Marketing Manager | |
| Yearly salary | $101,701 | $94,094 |
| Hourly rate | $48.89 | $45.24 |
| Growth rate | 10% | 10% |
| Number of jobs | 105,235 | 82,527 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
As a senior marketing consultant, you have to understand the company's vision and make marketing operations that will be appropriate to execute the company's needs. As a senior marketing consultant, you have to be aware of the latest trends in the market to ensure that the product reaches the target audience. You also have to have a special idea on branding and positioning the company in the market so that you can identify the latest marketing issues and solve them with your unique creative skills. You should also be able to think on your feet and have strong presentations, communication skills, and Problem-solving skill
An assistant marketing manager is primarily responsible for overseeing marketing operations, reaching sales targets and boosting brand awareness. There are also instances where one must coordinate with various marketing staff to develop plans and strategies, utilize knowledge on trends to determine new opportunities, conduct marketing projects and campaigns, and produce sales forecasts from financial data. Furthermore, an assistant marketing manager may perform clerical duties such as delivering progress reports and presentations, managing schedules, and responding to calls and inquiries.
Senior marketing consultants and assistant marketing managers have different pay scales, as shown below.
| Senior Marketing Consultant | Assistant Marketing Manager | |
| Average salary | $101,701 | $94,094 |
| Salary range | Between $74,000 And $139,000 | Between $64,000 And $136,000 |
| Highest paying City | San Francisco, CA | Portsmouth, VA |
| Highest paying state | California | Virginia |
| Best paying company | Dell | General Motors |
| Best paying industry | Technology | Finance |
There are a few differences between a senior marketing consultant and an assistant marketing manager in terms of educational background:
| Senior Marketing Consultant | Assistant Marketing Manager | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between senior marketing consultants' and assistant marketing managers' demographics:
| Senior Marketing Consultant | Assistant Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 50.7% Female, 49.3% | Male, 39.0% Female, 61.0% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |