Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between senior marketing consultants and marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior marketing consultant and a marketing manager. Additionally, a marketing manager has an average salary of $104,550, which is higher than the $101,701 average annual salary of a senior marketing consultant.
The top three skills for a senior marketing consultant include digital marketing, CRM and marketing analytics. The most important skills for a marketing manager are digital marketing, marketing campaigns, and project management.
| Senior Marketing Consultant | Marketing Manager | |
| Yearly salary | $101,701 | $104,550 |
| Hourly rate | $48.89 | $50.26 |
| Growth rate | 10% | 10% |
| Number of jobs | 105,235 | 89,627 |
| Job satisfaction | - | 3 |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
As a senior marketing consultant, you have to understand the company's vision and make marketing operations that will be appropriate to execute the company's needs. As a senior marketing consultant, you have to be aware of the latest trends in the market to ensure that the product reaches the target audience. You also have to have a special idea on branding and positioning the company in the market so that you can identify the latest marketing issues and solve them with your unique creative skills. You should also be able to think on your feet and have strong presentations, communication skills, and Problem-solving skill
Marketing managers are experienced employees who oversee the marketing department of the organization. They manage activities such as marketing campaigns, social media postings, company branding, and other strategic marketing activities. They provide strategic direction and come up with departmental goals. They also provide proper training for employees in the department to ensure that they have a deep understanding of its marketing tools. Marketing managers should be creative, should have good interpersonal skills, and should be flexible.
Senior marketing consultants and marketing managers have different pay scales, as shown below.
| Senior Marketing Consultant | Marketing Manager | |
| Average salary | $101,701 | $104,550 |
| Salary range | Between $74,000 And $139,000 | Between $71,000 And $153,000 |
| Highest paying City | San Francisco, CA | Menlo Park, CA |
| Highest paying state | California | California |
| Best paying company | Dell | Meta |
| Best paying industry | Technology | Technology |
There are a few differences between a senior marketing consultant and a marketing manager in terms of educational background:
| Senior Marketing Consultant | Marketing Manager | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between senior marketing consultants' and marketing managers' demographics:
| Senior Marketing Consultant | Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 50.7% Female, 49.3% | Male, 44.4% Female, 55.6% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |