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The differences between social media project managers and marketing manager/project managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a social media project manager and a marketing manager/project manager. Additionally, a social media project manager has an average salary of $81,039, which is higher than the $78,368 average annual salary of a marketing manager/project manager.
The top three skills for a social media project manager include media management, social media management and twitter. The most important skills for a marketing manager/project manager are project management, digital marketing, and marketing campaigns.
| Social Media Project Manager | Marketing Manager/Project Manager | |
| Yearly salary | $81,039 | $78,368 |
| Hourly rate | $38.96 | $37.68 |
| Growth rate | 10% | 10% |
| Number of jobs | 136,876 | 187,949 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 77% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A social media project manager is responsible for drafting, planning, executing, and monitoring a company's social media strategy. They promote brand awareness, observe social media trends, and produce regular social media campaigns. They monitor search engine optimization practices and user entanglement. They also collaborate with marketing and social development teams.
A marketing manager/project manager oversees a company's marketing programs and projects, aiming to attract more customers and increase the brand value of a business, product, or service. They primarily perform market research and assessments to identify marketing trends and opportunities, gather and analyze data to generate business leads, study the consumer and competitors in the industry, and identify the weaknesses and strengths of existing marketing projects, utilizing information to enhance operations. Additionally, a marketing manager/project manager leads operations and empowers staff while implementing company policies and industry standards.
Social media project managers and marketing manager/project managers have different pay scales, as shown below.
| Social Media Project Manager | Marketing Manager/Project Manager | |
| Average salary | $81,039 | $78,368 |
| Salary range | Between $49,000 And $132,000 | Between $56,000 And $109,000 |
| Highest paying City | - | Carson City, NV |
| Highest paying state | - | Nevada |
| Best paying company | - | Meta |
| Best paying industry | - | Technology |
There are a few differences between a social media project manager and a marketing manager/project manager in terms of educational background:
| Social Media Project Manager | Marketing Manager/Project Manager | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 77% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between social media project managers' and marketing manager/project managers' demographics:
| Social Media Project Manager | Marketing Manager/Project Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 41.0% Female, 59.0% | Male, 38.1% Female, 61.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |