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The differences between sponsorship coordinators and public relations assistants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a sponsorship coordinator and a public relations assistant. Additionally, a public relations assistant has an average salary of $46,197, which is higher than the $39,512 average annual salary of a sponsorship coordinator.
The top three skills for a sponsorship coordinator include powerpoint, sponsorship sales and national accounts. The most important skills for a public relations assistant are press releases, facebook, and twitter.
| Sponsorship Coordinator | Public Relations Assistant | |
| Yearly salary | $39,512 | $46,197 |
| Hourly rate | $19.00 | $22.21 |
| Growth rate | 8% | 8% |
| Number of jobs | 27,068 | 26,021 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 81% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
Sponsorship coordinators are professionals who organize fundraising events to gather together a group of paying sponsors in exchange for advertising opportunities. These coordinators are required to manage reservations for VIP diners to satisfy their customers and encourage repeat business with them. They must maintain operational relationships with other internal departments so that they can deliver the highest quality of media content. Sponsorship coordinators must also start sponsorship programs that will assist students who are unable to afford school fees.
A public relations assistant is responsible for assisting the development of promotional campaigns based on clients' specifications to boost brand awareness and generate sales for the company. Public relations assistants support the organization's public relations department, such as handling press releases, monitoring social media platforms, scheduling media advertisements, and perform market research to identify close competitors and adjust campaign strategies as needed. They also perform administrative duties, responding to the client's inquiries and concerns, conducting customer surveys, and requesting supplies for marketing campaigns, requiring them to have excellent communication and customer service skills.
Sponsorship coordinators and public relations assistants have different pay scales, as shown below.
| Sponsorship Coordinator | Public Relations Assistant | |
| Average salary | $39,512 | $46,197 |
| Salary range | Between $30,000 And $50,000 | Between $34,000 And $61,000 |
| Highest paying City | - | Seattle, WA |
| Highest paying state | - | Washington |
| Best paying company | - | California Institute of Technology |
| Best paying industry | - | Finance |
There are a few differences between a sponsorship coordinator and a public relations assistant in terms of educational background:
| Sponsorship Coordinator | Public Relations Assistant | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 81% |
| Most common major | Business | Communication |
| Most common college | Northwestern University | Northwestern University |
Here are the differences between sponsorship coordinators' and public relations assistants' demographics:
| Sponsorship Coordinator | Public Relations Assistant | |
| Average age | 42 | 42 |
| Gender ratio | Male, 35.7% Female, 64.3% | Male, 24.5% Female, 75.5% |
| Race ratio | Black or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.6% | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |