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Strategic sales manager vs commercial sales manager

The differences between strategic sales managers and commercial sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a strategic sales manager and a commercial sales manager. Additionally, a strategic sales manager has an average salary of $117,151, which is higher than the $90,126 average annual salary of a commercial sales manager.

The top three skills for a strategic sales manager include business development, cloud and salesforce. The most important skills for a commercial sales manager are customer service, sales targets, and CRM.

Strategic sales manager vs commercial sales manager overview

Strategic Sales ManagerCommercial Sales Manager
Yearly salary$117,151$90,126
Hourly rate$56.32$43.33
Growth rate5%5%
Number of jobs128,791144,012
Job satisfaction--
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 52%
Average age4646
Years of experience88

What does a strategic sales manager do?

A strategic sales manager is responsible for implementing business solutions and identifying opportunities to generate more revenue resources and increase the company's profitability. Strategic sales managers monitor the sales staff's performance and develop techniques to maximize the team's productivity and efficiency in selling goods and services to existing and potential customers. They also work closely with the marketing team to measure the effectiveness of promotional campaigns on various market platforms. A strategic sales manager must have excellent leadership and communication skills, especially in negotiating contracts with clients and maintaining business relationships.

What does a commercial sales manager do?

Commercial sales managers have various duties and responsibilities. These include managing marketing campaigns via phone, direct mail, and the internet, supervising the sales executive teams to develop and maintaining good relations with healthcare professionals, and managing client relationships and identifying opportunities for new business. Additional duties include evaluating supply chain and logistics infrastructure, negotiating contract terms, and bidding on new projects. Commercial sales managers are also responsible for overseeing the company's business growth, identifying areas that can be developed, and generating quotes for prospective customers.

Strategic sales manager vs commercial sales manager salary

Strategic sales managers and commercial sales managers have different pay scales, as shown below.

Strategic Sales ManagerCommercial Sales Manager
Average salary$117,151$90,126
Salary rangeBetween $75,000 And $180,000Between $56,000 And $142,000
Highest paying City-Newark, CA
Highest paying state-Pennsylvania
Best paying company-Microsoft
Best paying industry-Manufacturing

Differences between strategic sales manager and commercial sales manager education

There are a few differences between a strategic sales manager and a commercial sales manager in terms of educational background:

Strategic Sales ManagerCommercial Sales Manager
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 52%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Strategic sales manager vs commercial sales manager demographics

Here are the differences between strategic sales managers' and commercial sales managers' demographics:

Strategic Sales ManagerCommercial Sales Manager
Average age4646
Gender ratioMale, 74.4% Female, 25.6%Male, 83.4% Female, 16.6%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between strategic sales manager and commercial sales manager duties and responsibilities

Strategic sales manager example responsibilities.

  • Leverage in-depth knowledge of complex manage security solutions as well as extensive technical knowledge of security hardware and software.
  • Co-Le product team that create custom CRM.
  • Design and develop CRM system, pipeline reports and management reports for both firms.
  • Partner with field sales to lead pre-sale install base licensing discussions, create new license proposals and generate ROI presentations.
  • Target aerospace and luxury hospitality markets for engineering, architecture, and real estate consulting services.
  • Leverage market knowledge and expertise to facilitate customers maximizing their return on investment for oil and gas exploration and production.

Commercial sales manager example responsibilities.

  • Lead efforts on the renewable energy, energy efficiency and GHG goals & KPI's.
  • Manage the commercial agreements between Rolls-Royce and their customers (airline owners and/or operators) in the Americas region.
  • Analyze and manage export-import logistics for select Chilean products import to Spain.
  • Manage a team of sales executives to establish and maintain professional relationships with healthcare professionals in their prospective territories.
  • Produce accurate KPI reports for strategic and tactical decision making.
  • Experience in apply, commercial and residential HVAC products and installation accessories.
  • Show more

Strategic sales manager vs commercial sales manager skills

Common strategic sales manager skills
  • Business Development, 11%
  • Cloud, 9%
  • Salesforce, 8%
  • ERP, 7%
  • Sales Pipeline, 6%
  • Revenue Growth, 5%
Common commercial sales manager skills
  • Customer Service, 59%
  • Sales Targets, 36%
  • CRM, 1%
  • Customer Satisfaction, 0%
  • Product Knowledge, 0%
  • Work Ethic, 0%

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