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The differences between video product managers and media managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a video product manager and a media manager. Additionally, a video product manager has an average salary of $121,097, which is higher than the $96,475 average annual salary of a media manager.
The top three skills for a video product manager include product roadmap, product development and video content. The most important skills for a media manager are digital marketing, kpis, and media planning.
| Video Product Manager | Media Manager | |
| Yearly salary | $121,097 | $96,475 |
| Hourly rate | $58.22 | $46.38 |
| Growth rate | 10% | 10% |
| Number of jobs | 103,602 | 110,888 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 58% | Bachelor's Degree, 81% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A video project manager is responsible for managing a team for video assets. He/She manages projects, product road maps, and technological resources. They are involved in carrying out market and competitive analysis to get the minimum viable product and to create forecasts and settling on pricing. In addition to other duties, they may also be expected to maximize product quality by spearheading the QA process.
Media managers oversee the department that works on the different communication needs of the company. They execute the communications strategies of the company. They are expected to be updated with the current trends on media platforms. They should also be very familiar with the company and are attuned to the company's brand and image so that they can create relevant communications campaigns. Media managers oversee content creation on different media platforms. They manage the research related to the content they are working on. They develop materials and ensure that these materials are engaging and relatable to the target audience.
Video product managers and media managers have different pay scales, as shown below.
| Video Product Manager | Media Manager | |
| Average salary | $121,097 | $96,475 |
| Salary range | Between $83,000 And $175,000 | Between $66,000 And $140,000 |
| Highest paying City | Seattle, WA | San Francisco, CA |
| Highest paying state | Washington | Pennsylvania |
| Best paying company | Meta | |
| Best paying industry | Technology | Automotive |
There are a few differences between a video product manager and a media manager in terms of educational background:
| Video Product Manager | Media Manager | |
| Most common degree | Bachelor's Degree, 58% | Bachelor's Degree, 81% |
| Most common major | Business | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between video product managers' and media managers' demographics:
| Video Product Manager | Media Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 63.2% Female, 36.8% | Male, 51.7% Female, 48.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |