Post job

Alumni relations coordinator vs social media specialist

The differences between alumni relations coordinators and social media specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an alumni relations coordinator and a social media specialist. Additionally, a social media specialist has an average salary of $51,584, which is higher than the $44,215 average annual salary of an alumni relations coordinator.

The top three skills for an alumni relations coordinator include alumni relations, powerpoint and alumni events. The most important skills for a social media specialist are social media marketing, instagram, and digital marketing.

Alumni relations coordinator vs social media specialist overview

Alumni Relations CoordinatorSocial Media Specialist
Yearly salary$44,215$51,584
Hourly rate$21.26$24.80
Growth rate8%8%
Number of jobs33,38947,228
Job satisfaction--
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 79%
Average age4242
Years of experience44

What does an alumni relations coordinator do?

An alumni relations coordinator is in charge of spearheading and overseeing alumni activities and services. Their responsibilities include organizing events such as reunions and fundraisers, liaising with vendors and suppliers, arranging meetings, and handling calls and correspondence. They may also maintain documents, answer inquiries, disseminate information and invitations, create alumni programs and projects, and develop strategies to optimize operations. Furthermore, as a coordinator, it is essential to maintain an active communication line with team members while implementing the institution's policies and regulations.

What does a social media specialist do?

A social media specialist is an individual who is responsible for creating and administering content on all social media platforms to build an audience and ensure customer engagement. By using platforms such as Facebook and Twitter, social media specialists must create content that resonates with the interests of the intended audience. They are required to understand social media metrics so that they can use the information to ensure success in their social media strategy. Social media specialists must also work with industry professionals and influencers via social media to create a strong network.

Alumni relations coordinator vs social media specialist salary

Alumni relations coordinators and social media specialists have different pay scales, as shown below.

Alumni Relations CoordinatorSocial Media Specialist
Average salary$44,215$51,584
Salary rangeBetween $30,000 And $64,000Between $38,000 And $68,000
Highest paying CityNew York, NYWashington, DC
Highest paying stateNew YorkHawaii
Best paying companyRopes & GrayMcKinsey & Company Inc
Best paying industryNon ProfitsProfessional

Differences between alumni relations coordinator and social media specialist education

There are a few differences between an alumni relations coordinator and a social media specialist in terms of educational background:

Alumni Relations CoordinatorSocial Media Specialist
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 79%
Most common majorBusinessCommunication
Most common collegeStanford UniversityNorthwestern University

Alumni relations coordinator vs social media specialist demographics

Here are the differences between alumni relations coordinators' and social media specialists' demographics:

Alumni Relations CoordinatorSocial Media Specialist
Average age4242
Gender ratioMale, 27.2% Female, 72.8%Male, 38.6% Female, 61.4%
Race ratioBlack or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.4% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between alumni relations coordinator and social media specialist duties and responsibilities

Alumni relations coordinator example responsibilities.

  • Manage timelines and projects including expenses, booking travel and presentations.
  • Create new social networking presence; develop alumni Facebook page for managing events, employing user-friendly system and existing user base.
  • Manage and implement ways to engage alumni in e-communications, including e-news and Facebook.
  • Manage and prepare PowerPoint presentations for high level meetings between senior management and external clients.
  • Coordinate development and implementation of intranet and Internet sites with web design staff and internal customers to coordinate with marketing campaigns.
  • Monitor news media and collect newspaper clips, in addition to estimate return on investment (ROI).
  • Show more

Social media specialist example responsibilities.

  • Develop and manage blogger outreach program and KPIs.
  • Assist in managing the social network pages (Facebook/Twitter) as well as editing the site.
  • Create, curate, and manage all publish content (images, video and written).
  • Develop and help manage online links and search engine optimization (SEO) efforts to drive traffic to sites
  • Manage social media properties (Facebook, YouTube), including daily monitoring, posting, and content development.
  • Manage $15- $75K monthly PPC budget for 90 interactive agencies, totaling $24M annual ad spend.
  • Show more

Alumni relations coordinator vs social media specialist skills

Common alumni relations coordinator skills
  • Alumni Relations, 12%
  • PowerPoint, 8%
  • Alumni Events, 8%
  • Event Planning, 7%
  • Alumni Engagement, 7%
  • Background Checks, 6%
Common social media specialist skills
  • Social Media Marketing, 8%
  • Instagram, 8%
  • Digital Marketing, 7%
  • Facebook, 7%
  • Twitter, 6%
  • Social Media Management, 5%

Browse arts, entertainment, sports, and media jobs