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The differences between alumni relations coordinators and social media specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an alumni relations coordinator and a social media specialist. Additionally, a social media specialist has an average salary of $51,584, which is higher than the $44,215 average annual salary of an alumni relations coordinator.
The top three skills for an alumni relations coordinator include alumni relations, powerpoint and alumni events. The most important skills for a social media specialist are social media marketing, instagram, and digital marketing.
| Alumni Relations Coordinator | Social Media Specialist | |
| Yearly salary | $44,215 | $51,584 |
| Hourly rate | $21.26 | $24.80 |
| Growth rate | 8% | 8% |
| Number of jobs | 33,389 | 47,228 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 79% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
An alumni relations coordinator is in charge of spearheading and overseeing alumni activities and services. Their responsibilities include organizing events such as reunions and fundraisers, liaising with vendors and suppliers, arranging meetings, and handling calls and correspondence. They may also maintain documents, answer inquiries, disseminate information and invitations, create alumni programs and projects, and develop strategies to optimize operations. Furthermore, as a coordinator, it is essential to maintain an active communication line with team members while implementing the institution's policies and regulations.
A social media specialist is an individual who is responsible for creating and administering content on all social media platforms to build an audience and ensure customer engagement. By using platforms such as Facebook and Twitter, social media specialists must create content that resonates with the interests of the intended audience. They are required to understand social media metrics so that they can use the information to ensure success in their social media strategy. Social media specialists must also work with industry professionals and influencers via social media to create a strong network.
Alumni relations coordinators and social media specialists have different pay scales, as shown below.
| Alumni Relations Coordinator | Social Media Specialist | |
| Average salary | $44,215 | $51,584 |
| Salary range | Between $30,000 And $64,000 | Between $38,000 And $68,000 |
| Highest paying City | New York, NY | Washington, DC |
| Highest paying state | New York | Hawaii |
| Best paying company | Ropes & Gray | McKinsey & Company Inc |
| Best paying industry | Non Profits | Professional |
There are a few differences between an alumni relations coordinator and a social media specialist in terms of educational background:
| Alumni Relations Coordinator | Social Media Specialist | |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 79% |
| Most common major | Business | Communication |
| Most common college | Stanford University | Northwestern University |
Here are the differences between alumni relations coordinators' and social media specialists' demographics:
| Alumni Relations Coordinator | Social Media Specialist | |
| Average age | 42 | 42 |
| Gender ratio | Male, 27.2% Female, 72.8% | Male, 38.6% Female, 61.4% |
| Race ratio | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.4% American Indian and Alaska Native, 0.6% | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |