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B2b sales representatives vs area sales representative

The differences between b2b sales representatives and area sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a b2b sales representatives and an area sales representative. Additionally, a b2b sales representatives has an average salary of $65,833, which is higher than the $58,355 average annual salary of an area sales representative.

The top three skills for a b2b sales representatives include customer service, CRM and powerpoint. The most important skills for an area sales representative are customer service, business development, and sales process.

B2b sales representatives vs area sales representative overview

B2B Sales RepresentativesArea Sales Representative
Yearly salary$65,833$58,355
Hourly rate$31.65$28.06
Growth rate4%4%
Number of jobs198,093199,212
Job satisfaction--
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 69%
Average age4747
Years of experience44

What does a b2b sales representatives do?

Business-to-business (B2B) sales representatives are in charge of pursuing and securing sales with businesses. Their responsibilities revolve around performing research and analysis to generate leads, devising strategies in reaching out to clients and identifying their needs, developing business plans, and negotiating contract terms. Moreover, B2B sales representatives may perform calls and correspondence, arrange appointments or meetings, and offer products or services in adherence to the company's policies and regulations, including its vision and mission.

What does an area sales representative do?

The primary role of an area sales representative is to sell the company's products and services within a specified region or territory. You will be responsible for attracting new clients, increase profitability, and win new accounts. Other duties typically include building and maintaining relationships with both new and existing customers, traveling across the region to visit customers, and maintaining records of customer accounts and sales leads. As an area sales representative, it is also your duty to close deals and negotiate service agreements, prices, and terms of sale.

B2b sales representatives vs area sales representative salary

B2b sales representatives and area sales representatives have different pay scales, as shown below.

B2B Sales RepresentativesArea Sales Representative
Average salary$65,833$58,355
Salary rangeBetween $48,000 And $89,000Between $42,000 And $80,000
Highest paying CityLas Vegas, NVSyracuse, NY
Highest paying stateWyomingMaine
Best paying companyCity National BankMicrosoft
Best paying industryProfessionalFinance

Differences between b2b sales representatives and area sales representative education

There are a few differences between a b2b sales representatives and an area sales representative in terms of educational background:

B2B Sales RepresentativesArea Sales Representative
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 69%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at AlfredSUNY College of Technology at Alfred

B2b sales representatives vs area sales representative demographics

Here are the differences between b2b sales representatives' and area sales representatives' demographics:

B2B Sales RepresentativesArea Sales Representative
Average age4747
Gender ratioMale, 67.8% Female, 32.2%Male, 66.0% Female, 34.0%
Race ratioBlack or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.5% Asian, 5.2% White, 72.5% American Indian and Alaska Native, 0.2%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.3% Asian, 5.2% White, 72.7% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between b2b sales representatives and area sales representative duties and responsibilities

B2b sales representatives example responsibilities.

  • Generate new business via cold-call prospecting, telemarketing, leads and referrals.
  • Operate Salesforce and manage opportunities accordingly.
  • Join newly form emerging markets field sales team selling SaaS software/solutions to the emerging nonprofit marketplace.
  • Maintain customer records through SalesForce.
  • Present solutions face to face and/or demonstrate (SaaS) tools online.
  • Implement a VOIP phone system to streamline lead management, and to integrate with CRM.
  • Show more

Area sales representative example responsibilities.

  • Manage and create all content distribute via various social media outlets: Facebook, twitter, feedback blogs, etc.
  • Create wholesale catalog using Powerpoint and PDF.
  • Add and update customer information in Seibel CRM application.
  • Schedule monthly sales, change POS, acquire extra sales/floor space.
  • Increase sales and product visibility by placing POS material and encouraging promotion participation within accounts.
  • Execute weekly on premise promotions and off-site special events that generate brand awareness, increase distribution and additional sales.
  • Show more

B2b sales representatives vs area sales representative skills

Common b2b sales representatives skills
  • Customer Service, 16%
  • CRM, 13%
  • PowerPoint, 12%
  • Business-To-Business Sales, 11%
  • Customer Retention, 9%
  • HR, 9%
Common area sales representative skills
  • Customer Service, 24%
  • Business Development, 17%
  • Sales Process, 15%
  • Customer Relations, 7%
  • Product Knowledge, 4%
  • Territory Sales, 3%