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B2b sales representatives vs territory representative

The differences between b2b sales representatives and territory representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a b2b sales representatives and a territory representative. Additionally, a b2b sales representatives has an average salary of $65,833, which is higher than the $39,761 average annual salary of a territory representative.

The top three skills for a b2b sales representatives include customer service, CRM and powerpoint. The most important skills for a territory representative are customer service, patients, and customer relationships.

B2b sales representatives vs territory representative overview

B2B Sales RepresentativesTerritory Representative
Yearly salary$65,833$39,761
Hourly rate$31.65$19.12
Growth rate4%4%
Number of jobs198,093155,926
Job satisfaction--
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 83%
Average age4747
Years of experience44

What does a b2b sales representatives do?

Business-to-business (B2B) sales representatives are in charge of pursuing and securing sales with businesses. Their responsibilities revolve around performing research and analysis to generate leads, devising strategies in reaching out to clients and identifying their needs, developing business plans, and negotiating contract terms. Moreover, B2B sales representatives may perform calls and correspondence, arrange appointments or meetings, and offer products or services in adherence to the company's policies and regulations, including its vision and mission.

What does a territory representative do?

A territory representative is responsible for selling the company's goods and services within a designated area, negotiating offers with potential clients, and identifying business opportunities according to market trends and customer demands. Territory representatives analyze the sales performance and strategize techniques to reach sales targets by coordinating with the whole sales team. They must be highly knowledgeable of the products offered by the company to demonstrate features and functionalities and respond to the inquiries and concerns the customers may have.

B2b sales representatives vs territory representative salary

B2b sales representatives and territory representatives have different pay scales, as shown below.

B2B Sales RepresentativesTerritory Representative
Average salary$65,833$39,761
Salary rangeBetween $48,000 And $89,000Between $31,000 And $50,000
Highest paying CityLas Vegas, NV-
Highest paying stateWyoming-
Best paying companyCity National Bank-
Best paying industryProfessional-

Differences between b2b sales representatives and territory representative education

There are a few differences between a b2b sales representatives and a territory representative in terms of educational background:

B2B Sales RepresentativesTerritory Representative
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 83%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at AlfredSUNY College of Technology at Alfred

B2b sales representatives vs territory representative demographics

Here are the differences between b2b sales representatives' and territory representatives' demographics:

B2B Sales RepresentativesTerritory Representative
Average age4747
Gender ratioMale, 67.8% Female, 32.2%Male, 62.6% Female, 37.4%
Race ratioBlack or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.5% Asian, 5.2% White, 72.5% American Indian and Alaska Native, 0.2%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.1% Asian, 5.1% White, 73.0% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between b2b sales representatives and territory representative duties and responsibilities

B2b sales representatives example responsibilities.

  • Generate new business via cold-call prospecting, telemarketing, leads and referrals.
  • Operate Salesforce and manage opportunities accordingly.
  • Join newly form emerging markets field sales team selling SaaS software/solutions to the emerging nonprofit marketplace.
  • Maintain customer records through SalesForce.
  • Present solutions face to face and/or demonstrate (SaaS) tools online.
  • Implement a VOIP phone system to streamline lead management, and to integrate with CRM.
  • Show more

Territory representative example responsibilities.

  • Manage and develop an extensive sales pipeline using SalesForce CRM products and phone-orient lead development techniques.
  • Accomplish this by actively prospecting new business, maintaining accountability on all sales efforts, and actualizing attentiveness to detail.
  • Design and facilitate educational and informative sales presentations and workshops for patients, family members, physicians and nurses.
  • Promote portfolio of products from multiple therapeutic classes to internal medicine, cardiology, allergy and pulmonology and family practice.
  • Develop product advocates in the cardiology space to influence usage at the primary care level.
  • Use computer systems (CRM) to track opportunities, update customer records, and record sales activity.
  • Show more

B2b sales representatives vs territory representative skills

Common b2b sales representatives skills
  • Customer Service, 16%
  • CRM, 13%
  • PowerPoint, 12%
  • Business-To-Business Sales, 11%
  • Customer Retention, 9%
  • HR, 9%
Common territory representative skills
  • Customer Service, 12%
  • Patients, 10%
  • Customer Relationships, 9%
  • CRM, 9%
  • Territory Development, 6%
  • Food Handling, 5%