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Brand manager assistant vs associate brand manager

The differences between brand managers assistant and associate brand managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a brand manager assistant and an associate brand manager. Additionally, an associate brand manager has an average salary of $95,925, which is higher than the $42,582 average annual salary of a brand manager assistant.

The top three skills for a brand manager assistant include brand management, integrated marketing and brand marketing. The most important skills for an associate brand manager are customer service, sales floor, and loyalty programs.

Brand manager assistant vs associate brand manager overview

Brand Manager AssistantAssociate Brand Manager
Yearly salary$42,582$95,925
Hourly rate$20.47$46.12
Growth rate10%10%
Number of jobs43,55869,511
Job satisfaction--
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 64%
Average age3939
Years of experience1010

Brand manager assistant vs associate brand manager salary

Brand managers assistant and associate brand managers have different pay scales, as shown below.

Brand Manager AssistantAssociate Brand Manager
Average salary$42,582$95,925
Salary rangeBetween $27,000 And $66,000Between $67,000 And $137,000
Highest paying City-Parsippany-Troy Hills, NJ
Highest paying state-New Jersey
Best paying company-The Walt Disney Company
Best paying industry-Manufacturing

Differences between brand manager assistant and associate brand manager education

There are a few differences between a brand manager assistant and an associate brand manager in terms of educational background:

Brand Manager AssistantAssociate Brand Manager
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 64%
Most common majorBusinessMarketing
Most common collegeUniversity of GeorgiaUniversity of Georgia

Brand manager assistant vs associate brand manager demographics

Here are the differences between brand managers assistant' and associate brand managers' demographics:

Brand Manager AssistantAssociate Brand Manager
Average age3939
Gender ratioMale, 41.5% Female, 58.5%Male, 40.0% Female, 60.0%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between brand manager assistant and associate brand manager duties and responsibilities

Brand manager assistant example responsibilities.

  • Provide leadership to all the impacted EIT teams in managing business expectation while ensuring successful accomplishment critical project milestones.
  • Identify ideal locations where the brands can connect with the target consumer and place product and POS to drive trial.
  • Substantiate ROI, present budgets and facilitate communications and consensus building across functional departments and with senior management.
  • Collaborate with business owners, managers and marketing teams to develop brand strategies and marketing campaigns to meet organizational objectives.

Associate brand manager example responsibilities.

  • Manage and oversee rebranding campaign that includes social & new website!
  • Manage high impact market seeding activities for five teams - include driving participation, follow-up, and ROI analysis.
  • Manage all SEO initiatives including link building and website optimization for improve conversions.
  • Manage sales analysis through Nielsen and IRI data and deliver recommendations to senior management.
  • Provide leadership to all the impacted EIT teams in managing business expectation while ensuring successful accomplishment critical project milestones.
  • Analyze Nielsen POS & HH panel data, category market trends and competitive set to identify category insights.
  • Show more

Brand manager assistant vs associate brand manager skills

Common brand manager assistant skills
  • Brand Management, 17%
  • Integrated Marketing, 10%
  • Brand Marketing, 9%
  • Marketing Mix, 9%
  • Brand Planning, 7%
  • Product Development, 7%
Common associate brand manager skills
  • Customer Service, 45%
  • Sales Floor, 36%
  • Loyalty Programs, 5%
  • Minimizes Risk, 2%
  • PET, 2%
  • Product Suggestions, 1%

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