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Business development representative vs associate sales representative

The differences between business development representatives and associate sales representatives can be seen in a few details. Each job has different responsibilities and duties. Additionally, an associate sales representative has an average salary of $51,007, which is higher than the $47,240 average annual salary of a business development representative.

The top three skills for a business development representative include business development, work ethic and customer service. The most important skills for an associate sales representative are work ethic, patients, and product knowledge.

Business development representative vs associate sales representative overview

Business Development RepresentativeAssociate Sales Representative
Yearly salary$47,240$51,007
Hourly rate$22.71$24.52
Growth rate4%4%
Number of jobs269,704333,049
Job satisfaction5-
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 59%
Average age4447
Years of experience-4

What does a business development representative do?

A business development representative's role is to find new business and client opportunities through market research and networking. They are primarily responsible for participating in creating strategies to enhance client relations, improve sales, and reach out to potential clients through calls, correspondence, and meetings. Moreover, it is also their responsibility to perform follow-up calls, offer recommendations, and even build rapport to strengthen client base. As a representative, it is essential to coordinate with managers and supervisors and adhere to policies and regulations.

What does an associate sales representative do?

The duties of an associate sales representative depend on one's line of work or industry of employment. Their responsibilities typically revolve around reaching out to clients through calls or door-to-door visits, offering products and services, collecting payments, addressing issues and concerns, and performing corrective measures when necessary. An associate sales representative often has a quota and deadline to reach; therefore, it is essential to be sales driven and goal-oriented. Furthermore, one must adhere to the policies and regulations of the company.

Business development representative vs associate sales representative salary

Business development representatives and associate sales representatives have different pay scales, as shown below.

Business Development RepresentativeAssociate Sales Representative
Average salary$47,240$51,007
Salary rangeBetween $26,000 And $82,000Between $37,000 And $68,000
Highest paying CitySan Francisco, CABoston, MA
Highest paying stateAlaskaMassachusetts
Best paying companyWipro LimitedVerint
Best paying industryManufacturingHealth Care

Differences between business development representative and associate sales representative education

There are a few differences between a business development representative and an associate sales representative in terms of educational background:

Business Development RepresentativeAssociate Sales Representative
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 59%
Most common majorBusinessBusiness
Most common collegeStanford UniversitySUNY College of Technology at Alfred

Business development representative vs associate sales representative demographics

Here are the differences between business development representatives' and associate sales representatives' demographics:

Business Development RepresentativeAssociate Sales Representative
Average age4447
Gender ratioMale, 50.9% Female, 49.1%Male, 50.8% Female, 49.2%
Race ratioBlack or African American, 6.8% Unknown, 4.1% Hispanic or Latino, 16.3% Asian, 5.6% White, 66.9% American Indian and Alaska Native, 0.4%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2%
LGBT Percentage5%6%

Differences between business development representative and associate sales representative duties and responsibilities

Business development representative example responsibilities.

  • Lead BDR team in overall net new leads and opportunities in 2013 , 2014 and to date 2015
  • Follow up on leads generate from web hits, public Webinar registrations and tradeshows.
  • Write content and manage marketing automation through Pardot, creating campaigns and analyzing results.
  • Create hold leads into SalesForce cloud system for further outbound call on possible sale.
  • Manage customer portfolios, service relationships and cross-selling of all company's products and services.
  • Lead firm s social media presence on Facebook, Instagram, and Google+ and launch.
  • Show more

Associate sales representative example responsibilities.

  • Manage organization website and Facebook page; writing articles for websites and newsletters.
  • Perform inside sales, including telemarketing, prospecting, account penetration and product application, consulting and delivery of customer service.
  • Learned how to ask proper questions and communicate MetLife's product differentiators against competition

Business development representative vs associate sales representative skills

Common business development representative skills
  • Business Development, 19%
  • Work Ethic, 7%
  • Customer Service, 7%
  • BDR, 6%
  • Sales Cycle, 4%
  • Lead Generation, 4%
Common associate sales representative skills
  • Work Ethic, 16%
  • Patients, 13%
  • Product Knowledge, 12%
  • Excellent Interpersonal, 7%
  • Excellent Organizational, 4%
  • Sales Techniques, 4%