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Business development representative vs business development associate

The differences between business development representatives and business development associates can be seen in a few details. Each job has different responsibilities and duties. Additionally, a business development associate has an average salary of $65,126, which is higher than the $47,240 average annual salary of a business development representative.

The top three skills for a business development representative include business development, work ethic and customer service. The most important skills for a business development associate are customer service, powerpoint, and project management.

Business development representative vs business development associate overview

Business Development RepresentativeBusiness Development Associate
Yearly salary$47,240$65,126
Hourly rate$22.71$31.31
Growth rate4%10%
Number of jobs269,704141,089
Job satisfaction5-
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 78%
Average age4444
Years of experience--

What does a business development representative do?

A business development representative's role is to find new business and client opportunities through market research and networking. They are primarily responsible for participating in creating strategies to enhance client relations, improve sales, and reach out to potential clients through calls, correspondence, and meetings. Moreover, it is also their responsibility to perform follow-up calls, offer recommendations, and even build rapport to strengthen client base. As a representative, it is essential to coordinate with managers and supervisors and adhere to policies and regulations.

What does a business development associate do?

A business development associate's role is to develop strategies to boost a company's sales and overall growth. They are primarily responsible for conducting research and analysis to identify clients' needs, participate in creating business plans and products, and produce progress reports and presentations. A business development associate must also maintain a database of customer information, arrange meetings between clients, coordinate with marketing staff, and assist in negotiations. Furthermore, it is essential to adhere to the policies and standards of the company.

Business development representative vs business development associate salary

Business development representatives and business development associates have different pay scales, as shown below.

Business Development RepresentativeBusiness Development Associate
Average salary$47,240$65,126
Salary rangeBetween $26,000 And $82,000Between $39,000 And $106,000
Highest paying CitySan Francisco, CAGreenwich, CT
Highest paying stateAlaskaConnecticut
Best paying companyWipro LimitedKirkland & Ellis
Best paying industryManufacturingAutomotive

Differences between business development representative and business development associate education

There are a few differences between a business development representative and a business development associate in terms of educational background:

Business Development RepresentativeBusiness Development Associate
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeStanford UniversityUniversity of Southern California

Business development representative vs business development associate demographics

Here are the differences between business development representatives' and business development associates' demographics:

Business Development RepresentativeBusiness Development Associate
Average age4444
Gender ratioMale, 50.9% Female, 49.1%Male, 54.5% Female, 45.5%
Race ratioBlack or African American, 6.8% Unknown, 4.1% Hispanic or Latino, 16.3% Asian, 5.6% White, 66.9% American Indian and Alaska Native, 0.4%Black or African American, 6.4% Unknown, 4.6% Hispanic or Latino, 9.4% Asian, 8.8% White, 70.4% American Indian and Alaska Native, 0.4%
LGBT Percentage5%11%

Differences between business development representative and business development associate duties and responsibilities

Business development representative example responsibilities.

  • Lead BDR team in overall net new leads and opportunities in 2013 , 2014 and to date 2015
  • Follow up on leads generate from web hits, public Webinar registrations and tradeshows.
  • Write content and manage marketing automation through Pardot, creating campaigns and analyzing results.
  • Create hold leads into SalesForce cloud system for further outbound call on possible sale.
  • Manage customer portfolios, service relationships and cross-selling of all company's products and services.
  • Lead firm s social media presence on Facebook, Instagram, and Google+ and launch.
  • Show more

Business development associate example responsibilities.

  • Manage RFP process including search and qualification of requests and coordinate fulfillment.
  • Manage logistics, control engineering and design, order placement, vendor relationships, customer utilization and technology.
  • Enhance company social media platforms by updating all product information across Facebook and LinkedIn.
  • Utilize LinkedIn as necessary for any recruiting initiatives or research that is needed.
  • Bid on large agency's request for proposals (RFP), by developing, writing and coordinating a technical response.
  • Maintain client/prospect information within billing and CRM database.
  • Show more

Business development representative vs business development associate skills

Common business development representative skills
  • Business Development, 19%
  • Work Ethic, 7%
  • Customer Service, 7%
  • BDR, 6%
  • Sales Cycle, 4%
  • Lead Generation, 4%
Common business development associate skills
  • Customer Service, 9%
  • PowerPoint, 6%
  • Project Management, 5%
  • Market Research, 5%
  • Lead Generation, 4%
  • Sales Process, 4%