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Client relationship manager vs channel manager

The differences between client relationship managers and channel managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a client relationship manager and a channel manager. Additionally, a client relationship manager has an average salary of $89,226, which is higher than the $87,573 average annual salary of a channel manager.

The top three skills for a client relationship manager include customer service, client service and client satisfaction. The most important skills for a channel manager are customer service, CRM, and digital marketing.

Client relationship manager vs channel manager overview

Client Relationship ManagerChannel Manager
Yearly salary$89,226$87,573
Hourly rate$42.90$42.10
Growth rate5%5%
Number of jobs85,793106,753
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 79%
Average age4646
Years of experience88

What does a client relationship manager do?

Client Relationship Managers handle special client accounts for the company. They are usually assigned to essential clients or corporate accounts. They ensure that the company keeps these clients engaged. Client Relationship Managers work hard to build professional working relationships. They give special attention to the assigned client accounts and provide clients with updates on company services and promotions. They tend to any concerns that clients may have, and they ensure that these concerns are properly addressed and resolved. Client Relationship Managers are entrusted to build and strengthen the company's relationship with a client. As such, they are expected to be professional, friendly, and collaborative.

What does a channel manager do?

A channel manager is responsible for supervising client relations within the assigned partner accounts. Channel managers handle the project management strategies to achieve clients' satisfaction by following their specifications and requirements. They manage marketing and promotional campaigns to improve brand awareness of the target market audience. A channel manager also oversees media relations techniques, as well as publishing digital content that would attract customers and generate more revenue resources for the business. A channel manager coordinates with channel partners for maintaining optimal performance and maximum productivity.

Client relationship manager vs channel manager salary

Client relationship managers and channel managers have different pay scales, as shown below.

Client Relationship ManagerChannel Manager
Average salary$89,226$87,573
Salary rangeBetween $57,000 And $139,000Between $63,000 And $121,000
Highest paying CitySan Francisco, CASunnyvale, CA
Highest paying stateMassachusettsCalifornia
Best paying companyFenwick & WestMeta
Best paying industryTechnologyProfessional

Differences between client relationship manager and channel manager education

There are a few differences between a client relationship manager and a channel manager in terms of educational background:

Client Relationship ManagerChannel Manager
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 79%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Client relationship manager vs channel manager demographics

Here are the differences between client relationship managers' and channel managers' demographics:

Client Relationship ManagerChannel Manager
Average age4646
Gender ratioMale, 47.2% Female, 52.8%Male, 70.1% Female, 29.9%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between client relationship manager and channel manager duties and responsibilities

Client relationship manager example responsibilities.

  • Manage the delivery of OLA's and SLA's performance standards and client KPI measurements for the midrange team.
  • Facilitate client relationship with healthcare entities including hospitals, manage care organizations and payers.
  • Manage large-scale CRM implementations that utilize an 803.11b wireless infrastructure and a handheld computing platform.
  • Exceed commercial loan and swap origination goals while simultaneously managing rehabilitation strategies for criticize bank assets.
  • Major responsibilities include client acquisition, client management, cross-selling and risk management.
  • Participate in corporate sponsor internal training regarding healthcare trends and compliance as required.
  • Show more

Channel manager example responsibilities.

  • Use SalesForce to keep track of customers and prospective leads information.
  • Manage social media advertising, SEO and PCP advertising as part of daily tasks.
  • Manage and communicate with over 2600 VAR's/reseller accounts at industry relate conferences, user groups and tradeshows.
  • Manage multinational marketing group in strategic marketing and channel development in the Americas, EMEA and APJK.
  • Launch and manage the domestic distribution go-to-market channel strategy.
  • Develop co-marketing business plans resulting in YoY growth with several manage partners.
  • Show more

Client relationship manager vs channel manager skills

Common client relationship manager skills
  • Customer Service, 13%
  • Client Service, 6%
  • Client Satisfaction, 6%
  • Client Facing, 5%
  • Product Knowledge, 5%
  • Service Delivery, 5%
Common channel manager skills
  • Customer Service, 7%
  • CRM, 5%
  • Digital Marketing, 4%
  • Business Development, 4%
  • Channel Marketing, 4%
  • Cloud, 4%

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