Customer service liaison vs customer service representative

The differences between customer service liaisons and customer service representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a customer service liaison and a customer service representative. Additionally, a customer service liaison has an average salary of $36,143, which is higher than the $32,260 average annual salary of a customer service representative.

The top three skills for a customer service liaison include strong customer service, patients and phone calls. The most important skills for a customer service representative are cleanliness, POS, and data entry.

Customer service liaison vs customer service representative overview

	Customer Service Liaison	Customer Service Representative
Yearly salary	$36,143	$32,260
Hourly rate	$17.38	$15.51
Growth rate	-4%	-4%
Number of jobs	206,705	209,515
Job satisfaction	-	4
Most common degree	Bachelor's Degree, 54%	High School Diploma, 33%
Average age	40	40
Years of experience	12	12

What does a customer service liaison do?

Customer service liaisons are professionals who facilitate a working relationship between clients and an organization by providing excellent customer service. These liaisons must coordinate with the proper personnel to provide accurate answers for customers with concerns or questions. They must handle outgoing and incoming calls to provide positive client relations and ensure satisfaction. Customer service liaisons must also implement internal procedures and supervise technology updates to ensure all information records are organized for proper networking among employees and customers.

What does a customer service representative do?

Customer service representatives are the first point of contact of the customers, acting as the frontiers of the company and help in driving customer loyalty and retention by leaving a great impression and resolving all of their concerns. They accommodate customer queries by providing useful and comprehensive information about any products or services. Some would use that as an opportunity to market and promote more sales. The most challenging issues they use to handle are customer complaints and processing of refunds and returns. They also assist in basic troubleshooting or accounts and payment setup with the use of specific guidelines or step by step procedures. At most, they help and solve customer issues on their own, but sometimes they would need support from supervisors or other departments.

Customer service liaison vs customer service representative salary

Customer service liaisons and customer service representatives have different pay scales, as shown below.

	Customer Service Liaison	Customer Service Representative
Average salary	$36,143	$32,260
Salary range	Between $27,000 And $47,000	Between $25,000 And $41,000
Highest paying City	Washington, DC	Des Moines, WA
Highest paying state	California	Washington
Best paying company	Pwc	Oracle
Best paying industry	Technology	Insurance

Differences between customer service liaison and customer service representative education

There are a few differences between a customer service liaison and a customer service representative in terms of educational background:

	Customer Service Liaison	Customer Service Representative
Most common degree	Bachelor's Degree, 54%	High School Diploma, 33%
Most common major	Business	Business
Most common college	-	-

Customer service liaison vs customer service representative demographics

Here are the differences between customer service liaisons' and customer service representatives' demographics:

	Customer Service Liaison	Customer Service Representative
Average age	40	40
Gender ratio	Male, 35.5% Female, 64.5%	Male, 30.5% Female, 69.5%
Race ratio	Black or African American, 11.8% Unknown, 5.5% Hispanic or Latino, 19.7% Asian, 7.0% White, 55.2% American Indian and Alaska Native, 0.8%	Black or African American, 11.6% Unknown, 5.2% Hispanic or Latino, 21.2% Asian, 6.3% White, 55.0% American Indian and Alaska Native, 0.7%
LGBT Percentage	7%	7%

Differences between customer service liaison and customer service representative duties and responsibilities

Customer service liaison example responsibilities.

Manage firm's business accounts, including billing, A/R, A/P, and tax issues
Manage cash balances and inventory stock accurately; ensure cleanliness of all work stations and guarantee excellent customer service.
Develop policies and procedures to implement current HIPAA protocols to protect digital data.
Develop a list of private physicians, psychiatrists, and psychologists who accept Medicaid assistance.
Process and file proper Medicaid billing, adjustments, and claims for payment and primary collections.
Develop and continually update training curricula, including scripts and talking points, PowerPoint presentations, and handouts.

Customer service representative example responsibilities.

Manage and plan escalations; assure HIPPA guidelines are followed for confidentially and privacy.
Maintain cleanliness and safety and assist patients as necessary.
Operate POS system and maintain exceptional and consistent customer service.
Exercise proofreading and basic math skills to maintain quality control over documents process
Work in customer service department entering information into customer relationship management (CRM).
Develop highly empathetic client relationships and earn reputation for exceeding good customer service rep goals.

Customer service liaison vs customer service representative skills

Common customer service liaison skills

Strong Customer Service, 61%
Patients, 16%
Phone Calls, 2%
Data Entry, 2%
Excellent Interpersonal, 2%
Outbound Calls, 1%

Common customer service representative skills

Cleanliness, 10%
POS, 7%
Data Entry, 6%
Sales Floor, 6%
Customer Service, 5%
Home Health, 5%

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Customer Service Liaison
Customer Service Liaison vs Customer Service Representative

Updated January 8, 2025

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