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The differences between data product managers and marketing manager/project managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a data product manager and a marketing manager/project manager. Additionally, a data product manager has an average salary of $117,599, which is higher than the $78,368 average annual salary of a marketing manager/project manager.
The top three skills for a data product manager include product management, BI and QA. The most important skills for a marketing manager/project manager are project management, digital marketing, and marketing campaigns.
| Data Product Manager | Marketing Manager/Project Manager | |
| Yearly salary | $117,599 | $78,368 |
| Hourly rate | $56.54 | $37.68 |
| Growth rate | 10% | 10% |
| Number of jobs | 189,532 | 187,949 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 77% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A data product manager is responsible for supervising the data flow within the product management process, ensuring that the data address the product's features and functionality. Data product managers analyze data statistics by conducting surveys and reviewing reports, adjusting business plans according to the results. They also coordinate with the clients to inform them of progress updates and assist with their additional requirements and requests. A data product manager must have excellent communication and organizational skills, especially in performing quality control procedures before releasing final product outputs.
A marketing manager/project manager oversees a company's marketing programs and projects, aiming to attract more customers and increase the brand value of a business, product, or service. They primarily perform market research and assessments to identify marketing trends and opportunities, gather and analyze data to generate business leads, study the consumer and competitors in the industry, and identify the weaknesses and strengths of existing marketing projects, utilizing information to enhance operations. Additionally, a marketing manager/project manager leads operations and empowers staff while implementing company policies and industry standards.
Data product managers and marketing manager/project managers have different pay scales, as shown below.
| Data Product Manager | Marketing Manager/Project Manager | |
| Average salary | $117,599 | $78,368 |
| Salary range | Between $87,000 And $158,000 | Between $56,000 And $109,000 |
| Highest paying City | San Francisco, CA | Carson City, NV |
| Highest paying state | California | Nevada |
| Best paying company | Credit Karma | Meta |
| Best paying industry | Start-up | Technology |
There are a few differences between a data product manager and a marketing manager/project manager in terms of educational background:
| Data Product Manager | Marketing Manager/Project Manager | |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 77% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between data product managers' and marketing manager/project managers' demographics:
| Data Product Manager | Marketing Manager/Project Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 64.2% Female, 35.8% | Male, 38.1% Female, 61.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |