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The differences between data product managers and media managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a data product manager and a media manager. Additionally, a data product manager has an average salary of $117,599, which is higher than the $96,475 average annual salary of a media manager.
The top three skills for a data product manager include product management, BI and QA. The most important skills for a media manager are digital marketing, kpis, and media planning.
| Data Product Manager | Media Manager | |
| Yearly salary | $117,599 | $96,475 |
| Hourly rate | $56.54 | $46.38 |
| Growth rate | 10% | 10% |
| Number of jobs | 189,532 | 110,888 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 81% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A data product manager is responsible for supervising the data flow within the product management process, ensuring that the data address the product's features and functionality. Data product managers analyze data statistics by conducting surveys and reviewing reports, adjusting business plans according to the results. They also coordinate with the clients to inform them of progress updates and assist with their additional requirements and requests. A data product manager must have excellent communication and organizational skills, especially in performing quality control procedures before releasing final product outputs.
Media managers oversee the department that works on the different communication needs of the company. They execute the communications strategies of the company. They are expected to be updated with the current trends on media platforms. They should also be very familiar with the company and are attuned to the company's brand and image so that they can create relevant communications campaigns. Media managers oversee content creation on different media platforms. They manage the research related to the content they are working on. They develop materials and ensure that these materials are engaging and relatable to the target audience.
Data product managers and media managers have different pay scales, as shown below.
| Data Product Manager | Media Manager | |
| Average salary | $117,599 | $96,475 |
| Salary range | Between $87,000 And $158,000 | Between $66,000 And $140,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | California | Pennsylvania |
| Best paying company | Credit Karma | Meta |
| Best paying industry | Start-up | Automotive |
There are a few differences between a data product manager and a media manager in terms of educational background:
| Data Product Manager | Media Manager | |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 81% |
| Most common major | Business | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between data product managers' and media managers' demographics:
| Data Product Manager | Media Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 64.2% Female, 35.8% | Male, 51.7% Female, 48.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |