Designation marketing director vs assistant marketing director

The differences between designation marketing directors and assistant marketing directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a designation marketing director and an assistant marketing director. Additionally, a designation marketing director has an average salary of $76,183, which is higher than the $55,415 average annual salary of an assistant marketing director.

The top three skills for a designation marketing director include brand positioning, photography and graphic design. The most important skills for an assistant marketing director are digital marketing, marketing campaigns, and graphic design.

Designation marketing director vs assistant marketing director overview

	Designation Marketing Director	Assistant Marketing Director
Yearly salary	$76,183	$55,415
Hourly rate	$36.63	$26.64
Growth rate	10%	10%
Number of jobs	91,527	94,447
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 74%
Average age	39	39
Years of experience	10	10

Designation marketing director vs assistant marketing director salary

Designation marketing directors and assistant marketing directors have different pay scales, as shown below.

	Designation Marketing Director	Assistant Marketing Director
Average salary	$76,183	$55,415
Salary range	Between $46,000 And $124,000	Between $35,000 And $86,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	California
Best paying company	-	Moody's
Best paying industry	-	-

Differences between designation marketing director and assistant marketing director education

There are a few differences between a designation marketing director and an assistant marketing director in terms of educational background:

	Designation Marketing Director	Assistant Marketing Director
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 74%
Most common major	Graphic Design	Business
Most common college	University of Wisconsin - Madison	University of Georgia

Designation marketing director vs assistant marketing director demographics

Here are the differences between designation marketing directors' and assistant marketing directors' demographics:

	Designation Marketing Director	Assistant Marketing Director
Average age	39	39
Gender ratio	Male, 45.5% Female, 54.5%	Male, 39.7% Female, 60.3%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between designation marketing director and assistant marketing director duties and responsibilities

Designation marketing director example responsibilities.

Manage new website expansion and develop store brand on Facebook ,
Generate leads through email, organic search (SEO), advertising (PPC) and events.
Develop and manage strategic B2C and B2B integrate marketing plans leveraging digital and traditional marketing efforts.
Develop and build an in-house digital photography studio to enhance the company's visual image.
Web design and maintenance utilizing HTML, CSS, and Magento eCommerce software and platform.
Design and update company brochures, firm logo and architectural photography to document project history.

Assistant marketing director example responsibilities.

Manage website development/content and SEM strategies for corporate and divisional sites.
Manage medical billing and serve as liaison between patient and insurance including Medicaid and Medicare as required.
Direct the advertising, marketing and promotional efforts of a major FM station.
Maintain social networks and create mini-commercials featuring high-end stores in the mall for Facebook.
Plan in compliance with FCC rules, regulations, and guidelines in radio promotions.
Maintain accurate records of contestants and ensure contests are conduct in accordance with FCC regulations and law.

Designation marketing director vs assistant marketing director skills

Common designation marketing director skills

Brand Positioning, 10%
Photography, 8%
Graphic Design, 7%
Adobe Creative Suite, 6%
Email Campaigns, 6%
Photo Shoots, 5%

Common assistant marketing director skills

Digital Marketing, 12%
Marketing Campaigns, 8%
Graphic Design, 6%
Facebook, 5%
Press Releases, 5%
Google Analytics, 5%

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Designation Marketing Director
Designation Marketing Director vs Assistant Marketing Director

Updated January 8, 2025

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