Designation marketing director vs marketing vice president

The differences between designation marketing directors and marketing vice presidents can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a designation marketing director and a marketing vice president. Additionally, a marketing vice president has an average salary of $177,188, which is higher than the $76,183 average annual salary of a designation marketing director.

The top three skills for a designation marketing director include brand positioning, photography and graphic design. The most important skills for a marketing vice president are digital marketing, analytics, and marketing campaigns.

Designation marketing director vs marketing vice president overview

	Designation Marketing Director	Marketing Vice President
Yearly salary	$76,183	$177,188
Hourly rate	$36.63	$85.19
Growth rate	10%	10%
Number of jobs	91,527	111,356
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 77%
Average age	39	39
Years of experience	10	10

Designation marketing director vs marketing vice president salary

Designation marketing directors and marketing vice presidents have different pay scales, as shown below.

	Designation Marketing Director	Marketing Vice President
Average salary	$76,183	$177,188
Salary range	Between $46,000 And $124,000	Between $121,000 And $258,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	Oregon
Best paying company	-	Coty
Best paying industry	-	Retail

Differences between designation marketing director and marketing vice president education

There are a few differences between a designation marketing director and a marketing vice president in terms of educational background:

	Designation Marketing Director	Marketing Vice President
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 77%
Most common major	Graphic Design	Business
Most common college	University of Wisconsin - Madison	University of Georgia

Designation marketing director vs marketing vice president demographics

Here are the differences between designation marketing directors' and marketing vice presidents' demographics:

	Designation Marketing Director	Marketing Vice President
Average age	39	39
Gender ratio	Male, 45.5% Female, 54.5%	Male, 64.4% Female, 35.6%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between designation marketing director and marketing vice president duties and responsibilities

Designation marketing director example responsibilities.

Manage new website expansion and develop store brand on Facebook ,
Generate leads through email, organic search (SEO), advertising (PPC) and events.
Develop and manage strategic B2C and B2B integrate marketing plans leveraging digital and traditional marketing efforts.
Develop and build an in-house digital photography studio to enhance the company's visual image.
Web design and maintenance utilizing HTML, CSS, and Magento eCommerce software and platform.
Design and update company brochures, firm logo and architectural photography to document project history.

Marketing vice president example responsibilities.

Lead the procurement of all physical products and RFP design.
Manage Facebook account and promote upcoming events on campus using different marketing tactics
Work both from RFP and from prospecting.
Include oversight of all creative development, messaging and production of collateral materials for donors.
Spearhead and implement the change management initiative to roll out HCP MCM to entire company.
Create the structure and foundation for an in-house call center team that receives 15-20k calls a month.

Designation marketing director vs marketing vice president skills

Common designation marketing director skills

Brand Positioning, 10%
Photography, 8%
Graphic Design, 7%
Adobe Creative Suite, 6%
Email Campaigns, 6%
Photo Shoots, 5%

Common marketing vice president skills

Digital Marketing, 14%
Analytics, 8%
Marketing Campaigns, 5%
SEO, 4%
Integrated Marketing, 3%
CRM, 3%

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Designation Marketing Director
Designation Marketing Director vs Marketing Vice President

Updated January 8, 2025

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