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The differences between digital program managers and content managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a digital program manager and a content manager. Additionally, a digital program manager has an average salary of $100,853, which is higher than the $75,124 average annual salary of a content manager.
The top three skills for a digital program manager include digital transformation, digital marketing and project management. The most important skills for a content manager are digital marketing, content strategy, and content creation.
| Digital Program Manager | Content Manager | |
| Yearly salary | $100,853 | $75,124 |
| Hourly rate | $48.49 | $36.12 |
| Growth rate | 10% | 10% |
| Number of jobs | 144,134 | 108,058 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 77% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
Digital program managers are executive professionals who are responsible for managing the digital products of an organization across a variety of different functions and disciplines. These managers are required to partner with product owners so that they can understand the owner's objectives and develop digital project portfolios that help them meet those objectives. They must facilitate the planning and management of digital products to ensure that they are delivered on-time and within budget. Digital program managers must also prepare project status reports for executive management to review.
A Content Manager is focused on creating, improving, and maintaining content to achieve the business goals. They lead a team of copywriters and content executives.
Digital program managers and content managers have different pay scales, as shown below.
| Digital Program Manager | Content Manager | |
| Average salary | $100,853 | $75,124 |
| Salary range | Between $71,000 And $142,000 | Between $50,000 And $111,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | California | Washington |
| Best paying company | Meta | Meta |
| Best paying industry | Technology | Technology |
There are a few differences between a digital program manager and a content manager in terms of educational background:
| Digital Program Manager | Content Manager | |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 77% |
| Most common major | Business | English |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between digital program managers' and content managers' demographics:
| Digital Program Manager | Content Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 62.2% Female, 37.8% | Male, 49.1% Female, 50.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |