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Digital program manager vs pricing manager

The differences between digital program managers and pricing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a digital program manager and a pricing manager. Additionally, a pricing manager has an average salary of $109,525, which is higher than the $100,853 average annual salary of a digital program manager.

The top three skills for a digital program manager include digital transformation, digital marketing and project management. The most important skills for a pricing manager are analytics, pricing strategy, and strategic pricing.

Digital program manager vs pricing manager overview

Digital Program ManagerPricing Manager
Yearly salary$100,853$109,525
Hourly rate$48.49$52.66
Growth rate10%10%
Number of jobs144,134119,997
Job satisfaction--
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 66%
Average age3939
Years of experience1010

What does a digital program manager do?

Digital program managers are executive professionals who are responsible for managing the digital products of an organization across a variety of different functions and disciplines. These managers are required to partner with product owners so that they can understand the owner's objectives and develop digital project portfolios that help them meet those objectives. They must facilitate the planning and management of digital products to ensure that they are delivered on-time and within budget. Digital program managers must also prepare project status reports for executive management to review.

What does a pricing manager do?

Pricing managers are employees who oversee the pricing needs of the organization. They identify the best pricing schemes for the company's product or service offerings. To do this, pricing managers analyze industry trends and current events. They study the target market and their spending behavior. They also coordinate with different departments, such as the production department to get the cost of production and the human resources department to get overhead costs. They also factor in different operational costs. Once they get this data, they determine the best pricing for the goods. Pricing managers also have a say in company tie-ups and client proposals to ensure that the company will not get the losing end of the stick with such partnerships.

Digital program manager vs pricing manager salary

Digital program managers and pricing managers have different pay scales, as shown below.

Digital Program ManagerPricing Manager
Average salary$100,853$109,525
Salary rangeBetween $71,000 And $142,000Between $80,000 And $149,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaArizona
Best paying companyMetaMcKinsey & Company Inc
Best paying industryTechnologyTechnology

Differences between digital program manager and pricing manager education

There are a few differences between a digital program manager and a pricing manager in terms of educational background:

Digital Program ManagerPricing Manager
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 66%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Digital program manager vs pricing manager demographics

Here are the differences between digital program managers' and pricing managers' demographics:

Digital Program ManagerPricing Manager
Average age3939
Gender ratioMale, 62.2% Female, 37.8%Male, 57.8% Female, 42.2%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between digital program manager and pricing manager duties and responsibilities

Digital program manager example responsibilities.

  • Manage schedule milestone dates in company database; supervise full-service vendor in updating Smartsheet schedule.
  • Interface with key internal and client stakeholders to define and lead digital and CRM initiatives.
  • Own entire worldwide marketing budget, prioritize spends and ensure best ROI (units & mix).
  • Provide level of effort estimations and resource requirements in partnership with BA, UX, development and QA project resources.
  • Generate complete SEO/analytic reports identifying specific aggregates, require metrics and investigate reporting discrepancies with JIRA as required.
  • Task with the ongoing improvement and optimization of these e-commerce capabilities.

Pricing manager example responsibilities.

  • Create RFQ for large orders, manage wholesale dealer price lists, and constantly negotiate better pricing on goods.
  • Manage operational compliance with terms and conditions to include the creation and management of SLA's and KPI's.
  • Manage personnel for all procurement relate activities in support of these commodities (measure by a prescribe set of metrics).
  • Manage the development of strategic initiatives from concept to execution including the store format portfolio, international partnership and OmniChannel opportunities.
  • Prepare and develop complete cost proposals in accordance with specify RFP requirements and the established corporate estimating system.
  • Write ad hoc SQL queries as needed.
  • Show more

Digital program manager vs pricing manager skills

Common digital program manager skills
  • Digital Transformation, 19%
  • Digital Marketing, 15%
  • Project Management, 13%
  • Program Management, 9%
  • Digital Content, 3%
  • KPIs, 3%
Common pricing manager skills
  • Analytics, 15%
  • Pricing Strategy, 11%
  • Strategic Pricing, 5%
  • Customer Service, 5%
  • Strong Analytical, 5%
  • SQL, 4%

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