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Director, global marketing communications vs manager of corporate communications

The differences between directors, global marketing communications and managers of corporate communications can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a director, global marketing communications, becoming a manager of corporate communications takes usually requires 2-4 years. Additionally, a director, global marketing communications has an average salary of $120,551, which is higher than the $84,161 average annual salary of a manager of corporate communications.

The top three skills for a director, global marketing communications include digital marketing, SEO and CRM. The most important skills for a manager of corporate communications are corporate communications, press releases, and project management.

Director, global marketing communications vs manager of corporate communications overview

Director, Global Marketing CommunicationsManager Of Corporate Communications
Yearly salary$120,551$84,161
Hourly rate$57.96$40.46
Growth rate10%8%
Number of jobs107,85334,908
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 80%
Average age3942
Years of experience104

What does a director, global marketing communications do?

A director of global marketing communications is responsible for managing the company's global relations and operations by implementing efficient marketing strategies for brand promotions locally and internationally. Directors of global marketing communications conduct data and statistical analysis from market trends to identify business opportunities that would enhance the company's brand image and generate more revenue resources. They also establish client relations and negotiate contracts with the suppliers and vendors that meet the quality standards and regulations.

What does a manager of corporate communications do?

A manager of corporate communications is primarily responsible for overseeing the external and internal communications in a company, ensuring everything is running smoothly. They are also responsible for managing marketing communications and public relations, and even developing various marketing content. There are also instances where they must handle a company's social media platforms, review communication materials, and provide progress reports of different projects and programs. Furthermore, as a manager, it is essential to lead and encourage team members, all while implementing the company's policies and regulations.

Director, global marketing communications vs manager of corporate communications salary

Directors, global marketing communications and managers of corporate communications have different pay scales, as shown below.

Director, Global Marketing CommunicationsManager Of Corporate Communications
Average salary$120,551$84,161
Salary rangeBetween $90,000 And $160,000Between $57,000 And $122,000
Highest paying CityOlympia, WASan Francisco, CA
Highest paying stateRhode IslandCalifornia
Best paying companyPVHMeta
Best paying industryProfessionalManufacturing

Differences between director, global marketing communications and manager of corporate communications education

There are a few differences between a director, global marketing communications and a manager of corporate communications in terms of educational background:

Director, Global Marketing CommunicationsManager Of Corporate Communications
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 80%
Most common majorCommunicationCommunication
Most common collegeUniversity of GeorgiaUniversity of Pennsylvania

Director, global marketing communications vs manager of corporate communications demographics

Here are the differences between directors, global marketing communications' and managers of corporate communications' demographics:

Director, Global Marketing CommunicationsManager Of Corporate Communications
Average age3942
Gender ratioMale, 52.4% Female, 47.6%Male, 35.9% Female, 64.1%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 6.1% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.1% White, 74.5% American Indian and Alaska Native, 0.4%
LGBT Percentage10%16%

Differences between director, global marketing communications and manager of corporate communications duties and responsibilities

Director, global marketing communications example responsibilities.

  • Develop and manage a monthly calendar of content for Facebook.
  • Direct marketing operations in twelve Asia/Pacific subsidiaries in achieving sales of $100 million and operating earnings of $20 million.
  • Manage all internal company-wide communications, including company intranet, quarterly all- company meetings broadcast to all locations and executive communications.
  • Increase use of video and SEO and SEM as well as web advertising.
  • Create a closed-loop reporting process to measure campaign ROI.
  • Improve company web presence and optimize rankings through SEO program, which are subsequently implement in France.
  • Show more

Manager of corporate communications example responsibilities.

  • Lead rebranding, development and launch of new corporate website.
  • Manage internal SOX testing procedures for the payroll, benefits and compensation departments.
  • Define and manage CRM parameters for marketing intelligence and apply to positioning and messaging strategies for the business.
  • Manage content across multiple channels, including corporate website, social media, Intranet (using SharePoint) and company newsletter.
  • Lead major rebranding project for key subsidiary, gaining critical executive support and participation concurrent with a multi-million dollar cost restructuring.
  • Create Intranet web pages using HTML programming.
  • Show more

Director, global marketing communications vs manager of corporate communications skills

Common director, global marketing communications skills
  • Digital Marketing, 13%
  • SEO, 13%
  • CRM, 11%
  • Content Marketing, 10%
  • SEM, 10%
  • B2B Marketing, 9%
Common manager of corporate communications skills
  • Corporate Communications, 10%
  • Press Releases, 8%
  • Project Management, 6%
  • External Communications, 6%
  • Strategic Communications, 5%
  • Employee Engagement, 4%

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