Director, marketing and creative services vs creative director

The differences between directors, marketing and creative services and creative directors can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a director, marketing and creative services, becoming a creative director takes usually requires 4-6 years. Additionally, a creative director has an average salary of $137,779, which is higher than the $94,433 average annual salary of a director, marketing and creative services.

The top three skills for a director, marketing and creative services include marketing campaigns, digital marketing and video production. The most important skills for a creative director are graphic design, creative concepts, and creative direction.

Director, marketing and creative services vs creative director overview

	Director, Marketing And Creative Services	Creative Director
Yearly salary	$94,433	$137,779
Hourly rate	$45.40	$66.24
Growth rate	10%	4%
Number of jobs	142,883	11,610
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 83%	Bachelor's Degree, 77%
Average age	39	40
Years of experience	10	6

Director, marketing and creative services vs creative director salary

Directors, marketing and creative services and creative directors have different pay scales, as shown below.

	Director, Marketing And Creative Services	Creative Director
Average salary	$94,433	$137,779
Salary range	Between $68,000 And $130,000	Between $82,000 And $228,000
Highest paying City	-	Menlo Park, CA
Highest paying state	-	California
Best paying company	-	Apple
Best paying industry	-	Technology

Differences between director, marketing and creative services and creative director education

There are a few differences between a director, marketing and creative services and a creative director in terms of educational background:

	Director, Marketing And Creative Services	Creative Director
Most common degree	Bachelor's Degree, 83%	Bachelor's Degree, 77%
Most common major	Graphic Design	Graphic Design
Most common college	University of Wisconsin - Madison	Harvard University

Director, marketing and creative services vs creative director demographics

Here are the differences between directors, marketing and creative services' and creative directors' demographics:

	Director, Marketing And Creative Services	Creative Director
Average age	39	40
Gender ratio	Male, 54.8% Female, 45.2%	Male, 64.7% Female, 35.3%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 4.4% Unknown, 5.7% Hispanic or Latino, 14.5% Asian, 7.8% White, 66.9% American Indian and Alaska Native, 0.7%
LGBT Percentage	10%	11%

Differences between director, marketing and creative services and creative director duties and responsibilities

Director, marketing and creative services example responsibilities.

Manage sensitive digital and print archives of value historic and current photography.
Run weekly status meetings with SEO consultants on website goals.
Direct company s online marketing - email, SEO, site assets for clients including content creation.
Conceive company offerings and strategic packages for analytics, optimization, marketing operations, campaign management and architecture service lines.
Develop and implement various B2B/B2C digital and off-line programs to improve new business applications.

Creative director example responsibilities.

Manage designers and lead entire in-house healthcare creative department.
Manage all social media outlets and create Youtube channel.
Create, direct, and produce engaging videos and manage Instagram page.
Manage staff including designers, producers, HTML designers, creative writers, and developers; interview and select candidates.
Manage multiple social media profiles (corporate twitter accounts and blogs) to strategically increase readership and draw website traffic.
Develop and manage business-to-business PowerPoint presentation service that create new business opportunities and increase revenue for the company.

Director, marketing and creative services vs creative director skills

Common director, marketing and creative services skills

Marketing Campaigns, 11%
Digital Marketing, 10%
Video Production, 10%
Creative Direction, 6%
Graphic Design, 6%
Email Campaigns, 5%

Common creative director skills

Graphic Design, 6%
Creative Concepts, 6%
Creative Direction, 6%
Video Production, 5%
Photography, 5%
Digital Marketing, 4%

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Director, Marketing And Creative Services
Director, Marketing And Creative Services vs Creative Director

Updated January 8, 2025

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