Director, marketing and creative services vs director of marketing & development

The differences between directors, marketing and creative services and directors of marketing & development can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director, marketing and creative services and a director of marketing & development. Additionally, a director of marketing & development has an average salary of $98,174, which is higher than the $94,433 average annual salary of a director, marketing and creative services.

The top three skills for a director, marketing and creative services include marketing campaigns, digital marketing and video production. The most important skills for a director of marketing & development are facebook, market research, and revenue growth.

Director, marketing and creative services vs director of marketing & development overview

	Director, Marketing And Creative Services	Director Of Marketing & Development
Yearly salary	$94,433	$98,174
Hourly rate	$45.40	$47.20
Growth rate	10%	10%
Number of jobs	142,883	151,893
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 83%	Bachelor's Degree, 75%
Average age	39	39
Years of experience	10	10

Director, marketing and creative services vs director of marketing & development salary

Directors, marketing and creative services and directors of marketing & development have different pay scales, as shown below.

	Director, Marketing And Creative Services	Director Of Marketing & Development
Average salary	$94,433	$98,174
Salary range	Between $68,000 And $130,000	Between $59,000 And $162,000
Highest paying City	-	New York, NY
Highest paying state	-	New York
Best paying company	-	Baker McKenzie
Best paying industry	-	Finance

Differences between director, marketing and creative services and director of marketing & development education

There are a few differences between a director, marketing and creative services and a director of marketing & development in terms of educational background:

	Director, Marketing And Creative Services	Director Of Marketing & Development
Most common degree	Bachelor's Degree, 83%	Bachelor's Degree, 75%
Most common major	Graphic Design	Business
Most common college	University of Wisconsin - Madison	University of Georgia

Director, marketing and creative services vs director of marketing & development demographics

Here are the differences between directors, marketing and creative services' and directors of marketing & development' demographics:

	Director, Marketing And Creative Services	Director Of Marketing & Development
Average age	39	39
Gender ratio	Male, 54.8% Female, 45.2%	Male, 48.3% Female, 51.7%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between director, marketing and creative services and director of marketing & development duties and responsibilities

Director, marketing and creative services example responsibilities.

Manage sensitive digital and print archives of value historic and current photography.
Run weekly status meetings with SEO consultants on website goals.
Direct company s online marketing - email, SEO, site assets for clients including content creation.
Conceive company offerings and strategic packages for analytics, optimization, marketing operations, campaign management and architecture service lines.
Develop and implement various B2B/B2C digital and off-line programs to improve new business applications.

Director of marketing & development example responsibilities.

Manage the rollout and maintenance for retail store POS system.
Lead unprecedented initiative involving appliance OEM and food producer to seek new product opportunities for smart appliances.
Manage all internal company-wide communications, including company intranet, quarterly all- company meetings broadcast to all locations and executive communications.
Review and approve all business development expenditures in relation to strategic goals and objectives to maximize ROI.
Create first Facebook social media marketing strategy for mall.
Structure reporting standards to host all commercial KPIs, providing decision support to group management.

Director, marketing and creative services vs director of marketing & development skills

Common director, marketing and creative services skills

Marketing Campaigns, 11%
Digital Marketing, 10%
Video Production, 10%
Creative Direction, 6%
Graphic Design, 6%
Email Campaigns, 5%

Common director of marketing & development skills

Facebook, 7%
Market Research, 7%
Revenue Growth, 6%
ROI, 6%
Twitter, 6%
Press Releases, 5%

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Director, Marketing And Creative Services
Director, Marketing And Creative Services vs Director Of Marketing & Development

Updated January 8, 2025

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