Director, marketing and creative services vs sales and marketing manager

The differences between directors, marketing and creative services and sales and marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director, marketing and creative services and a sales and marketing manager. Additionally, a director, marketing and creative services has an average salary of $94,433, which is higher than the $81,953 average annual salary of a sales and marketing manager.

The top three skills for a director, marketing and creative services include marketing campaigns, digital marketing and video production. The most important skills for a sales and marketing manager are customer service, digital marketing, and customer satisfaction.

Director, marketing and creative services vs sales and marketing manager overview

	Director, Marketing And Creative Services	Sales And Marketing Manager
Yearly salary	$94,433	$81,953
Hourly rate	$45.40	$39.40
Growth rate	10%	10%
Number of jobs	142,883	151,042
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 83%	Bachelor's Degree, 72%
Average age	39	39
Years of experience	10	10

Director, marketing and creative services vs sales and marketing manager salary

Directors, marketing and creative services and sales and marketing managers have different pay scales, as shown below.

	Director, Marketing And Creative Services	Sales And Marketing Manager
Average salary	$94,433	$81,953
Salary range	Between $68,000 And $130,000	Between $43,000 And $154,000
Highest paying City	-	Yonkers, NY
Highest paying state	-	New York
Best paying company	-	Meta
Best paying industry	-	Technology

Differences between director, marketing and creative services and sales and marketing manager education

There are a few differences between a director, marketing and creative services and a sales and marketing manager in terms of educational background:

	Director, Marketing And Creative Services	Sales And Marketing Manager
Most common degree	Bachelor's Degree, 83%	Bachelor's Degree, 72%
Most common major	Graphic Design	Business
Most common college	University of Wisconsin - Madison	University of Georgia

Director, marketing and creative services vs sales and marketing manager demographics

Here are the differences between directors, marketing and creative services' and sales and marketing managers' demographics:

	Director, Marketing And Creative Services	Sales And Marketing Manager
Average age	39	39
Gender ratio	Male, 54.8% Female, 45.2%	Male, 59.8% Female, 40.2%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between director, marketing and creative services and sales and marketing manager duties and responsibilities

Director, marketing and creative services example responsibilities.

Manage sensitive digital and print archives of value historic and current photography.
Run weekly status meetings with SEO consultants on website goals.
Direct company s online marketing - email, SEO, site assets for clients including content creation.
Conceive company offerings and strategic packages for analytics, optimization, marketing operations, campaign management and architecture service lines.
Develop and implement various B2B/B2C digital and off-line programs to improve new business applications.

Sales and marketing manager example responsibilities.

Qualify leads with Linkedin, Slideshare and Google+, prospect new and define opportunities with existing.
Develop and execute strategies that help achieve budget and revenue goals, consistent RevPAR growth, and transient business.
Manage proposals, contracts and client relations resulting in increase room nights, ADR, revenues and loyalty to the brand.
Review draft and submit RFP responses and manage follow-up communications.
Design marketing and advertising collateral, manage company website, SEO and social media
Maximize ROI by establishing, executing and managing online advertising and promotional campaigns.

Director, marketing and creative services vs sales and marketing manager skills

Common director, marketing and creative services skills

Marketing Campaigns, 11%
Digital Marketing, 10%
Video Production, 10%
Creative Direction, 6%
Graphic Design, 6%
Email Campaigns, 5%

Common sales and marketing manager skills

Customer Service, 13%
Digital Marketing, 10%
Customer Satisfaction, 8%
Product Development, 7%
B2C, 7%
Sales Process, 6%

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Executive Management Industry
Director, Marketing And Creative Services
Director, Marketing And Creative Services vs Sales And Marketing Manager

Updated January 8, 2025

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