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Event marketing assistant vs administrative assistant & marketing assistant

The differences between event marketing assistants and administrative assistants & marketing assistants can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become an event marketing assistant, becoming an administrative assistant & marketing assistant takes usually requires 1-2 years. Additionally, an administrative assistant & marketing assistant has an average salary of $39,564, which is higher than the $30,703 average annual salary of an event marketing assistant.

The top three skills for an event marketing assistant include event planning, press releases and facebook. The most important skills for an administrative assistant & marketing assistant are powerpoint, database management, and travel arrangements.

Event marketing assistant vs administrative assistant & marketing assistant overview

Event Marketing AssistantAdministrative Assistant & Marketing Assistant
Yearly salary$30,703$39,564
Hourly rate$14.76$19.02
Growth rate19%-8%
Number of jobs78,729117,462
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 67%
Average age3750
Years of experience62

What does an event marketing assistant do?

Event marketing assistants are professionals who are responsible for helping other marketing professionals promote their brand, product, or service with an in-person or real-time engagement. These assistants must collaborate with advertisers and production managers to help market their products as well as edit and design promotional materials. They are required to manage all social media accounts, such as Facebook and Twitter, to analyze growth and activity. Event marketing assistants must also draft and distribute press releases to promote small and large-scale events.

What does an administrative assistant & marketing assistant do?

An administrative assistant/marketing assistant is responsible for performing administrative duties to support the operations of the marketing department. Administrative assistants/marketing assistants join the marketing team in identifying business opportunities that would increase the company's sales and profitability, meeting customers' demands by analyzing the current industry trends. They also prepare partnership contracts, monitor the distribution of marketing materials, negotiate with suppliers and third-party vendors, schedule appointments and promotional events, and respond to customers' inquiries and concerns, escalating a high-level complaint to management for immediate resolution.

Event marketing assistant vs administrative assistant & marketing assistant salary

Event marketing assistants and administrative assistants & marketing assistants have different pay scales, as shown below.

Event Marketing AssistantAdministrative Assistant & Marketing Assistant
Average salary$30,703$39,564
Salary rangeBetween $23,000 And $39,000Between $30,000 And $50,000
Highest paying City-Kirkland, WA
Highest paying state-Washington
Best paying company-Vishay
Best paying industry-Technology

Differences between event marketing assistant and administrative assistant & marketing assistant education

There are a few differences between an event marketing assistant and an administrative assistant & marketing assistant in terms of educational background:

Event Marketing AssistantAdministrative Assistant & Marketing Assistant
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 67%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Pennsylvania

Event marketing assistant vs administrative assistant & marketing assistant demographics

Here are the differences between event marketing assistants' and administrative assistants & marketing assistants' demographics:

Event Marketing AssistantAdministrative Assistant & Marketing Assistant
Average age3750
Gender ratioMale, 26.3% Female, 73.7%Male, 11.4% Female, 88.6%
Race ratioBlack or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.1% Asian, 11.1% White, 66.6% American Indian and Alaska Native, 0.1%Black or African American, 9.3% Unknown, 3.9% Hispanic or Latino, 16.3% Asian, 3.8% White, 66.0% American Indian and Alaska Native, 0.7%
LGBT Percentage10%6%

Differences between event marketing assistant and administrative assistant & marketing assistant duties and responsibilities

Event marketing assistant example responsibilities.

  • Manage a team of marketing professionals delivering customize program communications throughout the distribution channel including POS and consumer materials.
  • Ensure all logistical details including speaker materials, audiovisual, and arrival of giveaways for event.
  • Maximize guest experience by engaging fans with in-person meet-and-greets, giveaways, crowd interactive games, and intermission competitions.
  • Design marketing materials: mailers, flyers, emails, newsletters, PowerPoint, digital ads, TV and radio commercials.
  • Research and acquire all product data specifications and assist with product page placement in catalogs and quarterly brochures.
  • Process and submit MLS listings.
  • Show more

Administrative assistant & marketing assistant example responsibilities.

  • Develop and manage companies Facebook page and conduct social media campaigns through Facebook.
  • Research, order, track, distribute and inventory promotional items for giveaways and manage vendor relationships.
  • Budget and record company payroll.
  • Create and update PowerPoint presentations for marketing managers increasing efficiency and providing professional support to enhance sales.
  • Create PowerPoint presentations, organize conferences and special events, maintain databases including mailing lists, organize mailings.
  • Provide technical and administrative support for all department employees including personnel and corporate policy records and payroll inquiries.
  • Show more

Event marketing assistant vs administrative assistant & marketing assistant skills

Common event marketing assistant skills
  • Event Planning, 13%
  • Press Releases, 7%
  • Facebook, 6%
  • Twitter, 5%
  • Trade Shows, 5%
  • Event Logistics, 4%
Common administrative assistant & marketing assistant skills
  • PowerPoint, 10%
  • Database Management, 8%
  • Travel Arrangements, 7%
  • Expense Reports, 5%
  • Email Blasts, 4%
  • Administrative Tasks, 4%

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