Event marketing assistant vs events assistant

The differences between event marketing assistants and events assistants can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become an event marketing assistant, becoming an events assistant takes usually requires 1-2 years. Additionally, an event marketing assistant has an average salary of $30,703, which is higher than the $28,633 average annual salary of an events assistant.

The top three skills for an event marketing assistant include event planning, press releases and facebook. The most important skills for an events assistant are customer service, event materials, and event planning.

Event marketing assistant vs events assistant overview

	Event Marketing Assistant	Events Assistant
Yearly salary	$30,703	$28,633
Hourly rate	$14.76	$13.77
Growth rate	19%	18%
Number of jobs	78,729	5,728
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 80%	Bachelor's Degree, 73%
Average age	37	38
Years of experience	6	2

What does an event marketing assistant do?

Event marketing assistants are professionals who are responsible for helping other marketing professionals promote their brand, product, or service with an in-person or real-time engagement. These assistants must collaborate with advertisers and production managers to help market their products as well as edit and design promotional materials. They are required to manage all social media accounts, such as Facebook and Twitter, to analyze growth and activity. Event marketing assistants must also draft and distribute press releases to promote small and large-scale events.

What does an events assistant do?

An events assistant is responsible for coordinating an event based on a client's guidelines under the supervision of a head event planner. Events assistants manage event logistics, including negotiating with suppliers and third-party vendors and events place rental. They also ensure that the plans stay within the budget goals, minimizing costs but not compromising the quality of the materials. An events assistant usually updates the client on behalf of the event planner, especially on the updates and adjustments as needed. To be an events assistant requires excellent communication and organizational skills.

Event marketing assistant vs events assistant salary

Event marketing assistants and events assistants have different pay scales, as shown below.

	Event Marketing Assistant	Events Assistant
Average salary	$30,703	$28,633
Salary range	Between $23,000 And $39,000	Between $21,000 And $37,000
Highest paying City	-	Cambridge, MA
Highest paying state	-	Maine
Best paying company	-	Dana-Farber Cancer Institute
Best paying industry	-	Non Profits

Differences between event marketing assistant and events assistant education

There are a few differences between an event marketing assistant and an events assistant in terms of educational background:

	Event Marketing Assistant	Events Assistant
Most common degree	Bachelor's Degree, 80%	Bachelor's Degree, 73%
Most common major	Business	Business
Most common college	University of Georgia	San Diego State University

Event marketing assistant vs events assistant demographics

Here are the differences between event marketing assistants' and events assistants' demographics:

	Event Marketing Assistant	Events Assistant
Average age	37	38
Gender ratio	Male, 26.3% Female, 73.7%	Male, 31.2% Female, 68.8%
Race ratio	Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.1% Asian, 11.1% White, 66.6% American Indian and Alaska Native, 0.1%	Black or African American, 10.9% Unknown, 4.7% Hispanic or Latino, 16.3% Asian, 5.9% White, 62.0% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	16%

Differences between event marketing assistant and events assistant duties and responsibilities

Event marketing assistant example responsibilities.

Manage a team of marketing professionals delivering customize program communications throughout the distribution channel including POS and consumer materials.
Ensure all logistical details including speaker materials, audiovisual, and arrival of giveaways for event.
Maximize guest experience by engaging fans with in-person meet-and-greets, giveaways, crowd interactive games, and intermission competitions.
Design marketing materials: mailers, flyers, emails, newsletters, PowerPoint, digital ads, TV and radio commercials.
Research and acquire all product data specifications and assist with product page placement in catalogs and quarterly brochures.
Process and submit MLS listings.

Events assistant example responsibilities.

Manage a pop-up shop, recruiting volunteers via Facebook, training them, and creating a volunteer calendar to manage hours.
Lead and manage the Instagram and twitter social media sites, also host numerous interviews with stars and celebrities.
Promote conversation and interaction among SUU alumni on Facebook by consistently writing posts and generating update photos and content.
Design business cards, social tickets, delegate passes and certificates using Photoshop and InDesign.
Publish stories on the college's website and post snippets on the college's Facebook page.
Compile speaker content and create presentation slides through Microsoft PowerPoint.

Event marketing assistant vs events assistant skills

Common event marketing assistant skills

Event Planning, 13%
Press Releases, 7%
Facebook, 6%
Twitter, 5%
Trade Shows, 5%
Event Logistics, 4%

Common events assistant skills

Customer Service, 27%
Event Materials, 7%
Event Planning, 6%
Event Locations, 6%
Event Management, 4%
Event Support, 3%

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Event Marketing Assistant
Event Marketing Assistant vs Events Assistant

Updated January 8, 2025

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