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General sales manager vs district sales manager

The differences between general sales managers and district sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a general sales manager and a district sales manager. Additionally, a general sales manager has an average salary of $118,744, which is higher than the $81,505 average annual salary of a district sales manager.

The top three skills for a general sales manager include customer service, dealership and customer satisfaction. The most important skills for a district sales manager are customer service, patients, and home health.

General sales manager vs district sales manager overview

General Sales ManagerDistrict Sales Manager
Yearly salary$118,744$81,505
Hourly rate$57.09$39.19
Growth rate5%5%
Number of jobs196,210108,626
Job satisfaction--
Most common degreeBachelor's Degree, 63%Bachelor's Degree, 76%
Average age4646
Years of experience88

What does a general sales manager do?

General sales managers are responsible for monitoring the daily operation of the sales team and analyze marketing strategies to improve sales performance and generate more revenues. General sales managers develop strategic plans, adjust sales quotas as needed, identify business opportunities, research current market trends, and evaluate the annual budget. General sales managers also respond to the customers' inquiries and high-level complaints, providing immediate resolutions to ensure customer satisfaction. A general sales manager must have excellent communication and leadership skills to handle the sales department, especially on sales techniques in reaching the business' profitability goals.

What does a district sales manager do?

A district sales manager is responsible for supervising the sales team and monitoring the sales performance of the assigned district. District sales managers must have extensive knowledge about the current market trends, adjust strategies and practices as needed to improve sales operations and increase revenues. A district sales manager should also have excellent communication, leadership, and decision-making skills to provide effective techniques in attracting customers to avail of the company's offers and services, while also considering the staff's welfare.

General sales manager vs district sales manager salary

General sales managers and district sales managers have different pay scales, as shown below.

General Sales ManagerDistrict Sales Manager
Average salary$118,744$81,505
Salary rangeBetween $71,000 And $196,000Between $53,000 And $123,000
Highest paying CityWestport, CTWashington, DC
Highest paying stateMaineConnecticut
Best paying companyMetaBP America Inc
Best paying industryProfessionalPharmaceutical

Differences between general sales manager and district sales manager education

There are a few differences between a general sales manager and a district sales manager in terms of educational background:

General Sales ManagerDistrict Sales Manager
Most common degreeBachelor's Degree, 63%Bachelor's Degree, 76%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

General sales manager vs district sales manager demographics

Here are the differences between general sales managers' and district sales managers' demographics:

General Sales ManagerDistrict Sales Manager
Average age4646
Gender ratioMale, 85.5% Female, 14.5%Male, 72.5% Female, 27.5%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between general sales manager and district sales manager duties and responsibilities

General sales manager example responsibilities.

  • Manage financial bookkeeping for the company using Quickbooks.
  • Manage hotel through complete interior/exterior renovation and flag change to IHG brand.
  • Develop new sales leads for group, LNR corporate, and leisure travel.
  • Manage all LNR and CRN rates in accordance with brand standards and hotel needs.
  • Manage front office, executing plans to increase occupancy and ADR through walk-ins, up-sells, and management of rate variance.
  • Manage all scheduling and payroll functions to maximize sales and productivity while meeting/exceeding company financial goals.
  • Show more

District sales manager example responsibilities.

  • Prospect and cold-cal commercial locations, building relationships with distributors and manufacturer representatives to leverage internal leads.
  • Manage a team of sales executives to establish and maintain professional relationships with healthcare professionals in their prospective territories.
  • Maintain expert knowledge of all Medicare products.
  • Track sales and CRM functions using Salesforce.com.
  • Introduce new line of Euro design tilt-turn windows to the market.
  • Create cocktail lists, wine lists and drink features for accounts.
  • Show more

General sales manager vs district sales manager skills

Common general sales manager skills
  • Customer Service, 15%
  • Dealership, 12%
  • Customer Satisfaction, 6%
  • Sales Management, 6%
  • Sales Process, 4%
  • Sales Training, 3%
Common district sales manager skills
  • Customer Service, 16%
  • Patients, 10%
  • Home Health, 8%
  • Product Knowledge, 5%
  • Rehabilitation, 5%
  • Territory Sales, 4%

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