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The differences between general sales managers and international sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a general sales manager and an international sales manager. Additionally, a general sales manager has an average salary of $118,744, which is higher than the $71,128 average annual salary of an international sales manager.
The top three skills for a general sales manager include customer service, dealership and customer satisfaction. The most important skills for an international sales manager are product development, sales growth, and distribution channels.
| General Sales Manager | International Sales Manager | |
| Yearly salary | $118,744 | $71,128 |
| Hourly rate | $57.09 | $34.20 |
| Growth rate | 5% | 5% |
| Number of jobs | 196,210 | 97,905 |
| Job satisfaction | - | 5 |
| Most common degree | Bachelor's Degree, 63% | Bachelor's Degree, 70% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
General sales managers are responsible for monitoring the daily operation of the sales team and analyze marketing strategies to improve sales performance and generate more revenues. General sales managers develop strategic plans, adjust sales quotas as needed, identify business opportunities, research current market trends, and evaluate the annual budget. General sales managers also respond to the customers' inquiries and high-level complaints, providing immediate resolutions to ensure customer satisfaction. A general sales manager must have excellent communication and leadership skills to handle the sales department, especially on sales techniques in reaching the business' profitability goals.
An International Sales Manager is responsible for coordinating the sales department's global operations through sales volume monitoring and establishing goals. International Sales Managers maintain the company's global sales for services and commodities, and create methodical procedures and ideas to attract and persuade international clients to buy. In addition, it is their duty to plan, inspire, and motivate the sales workforce, and prepare and create daily, monthly, and annual sales reports. They also design and enforce a variety of assessment programs and plans.
General sales managers and international sales managers have different pay scales, as shown below.
| General Sales Manager | International Sales Manager | |
| Average salary | $118,744 | $71,128 |
| Salary range | Between $71,000 And $196,000 | Between $47,000 And $106,000 |
| Highest paying City | Westport, CT | Santa Rosa, CA |
| Highest paying state | Maine | Nevada |
| Best paying company | Meta | UBS |
| Best paying industry | Professional | Transportation |
There are a few differences between a general sales manager and an international sales manager in terms of educational background:
| General Sales Manager | International Sales Manager | |
| Most common degree | Bachelor's Degree, 63% | Bachelor's Degree, 70% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between general sales managers' and international sales managers' demographics:
| General Sales Manager | International Sales Manager | |
| Average age | 46 | 46 |
| Gender ratio | Male, 85.5% Female, 14.5% | Male, 74.5% Female, 25.5% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |