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Manager of international marketing vs manager, field marketing

The differences between managers of international marketing and managers, field marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a manager of international marketing and a manager, field marketing. Additionally, a manager of international marketing has an average salary of $99,600, which is higher than the $93,296 average annual salary of a manager, field marketing.

The top three skills for a manager of international marketing include digital marketing, marketing campaigns and project management. The most important skills for a manager, field marketing are digital marketing, integrated marketing, and project management.

Manager of international marketing vs manager, field marketing overview

Manager Of International MarketingManager, Field Marketing
Yearly salary$99,600$93,296
Hourly rate$47.88$44.85
Growth rate10%10%
Number of jobs106,216174,371
Job satisfaction--
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 82%
Average age3939
Years of experience1010

What does a manager of international marketing do?

An international marketing manager is responsible for strategizing efficient marketing plans for global promotions and advertising campaigns. International marketing managers conduct data and statistical analysis by analyzing global trends to identify opportunities that would generate resources and attract more potential clients. They also manage multiple business channels and organize business and sales transactions internationally. An international marketing manager must have excellent communication and leadership skills, especially in developing methods to establish brand awareness and improve the company's image in the global markets.

What does a manager, field marketing do?

A field marketing manager oversees a company's field marketing operations, aiming to improve brand awareness and reach sales goals. Their responsibilities primarily revolve around devising marketing strategies, participating in organizing campaigns and trade shows, setting objectives for the team, and monitoring the progress of marketing programs, ensuring they are functioning effectively and efficiently. There are also instances when the manager must address issues and concerns, performing corrective measures when necessary. Furthermore, as a manager, it is essential to lead and encourage the team to reach company goals while implementing the company's policies and regulations.

Manager of international marketing vs manager, field marketing salary

Managers of international marketing and managers, field marketing have different pay scales, as shown below.

Manager Of International MarketingManager, Field Marketing
Average salary$99,600$93,296
Salary rangeBetween $71,000 And $138,000Between $68,000 And $127,000
Highest paying CitySan Francisco, CACarson City, NV
Highest paying stateWashingtonNevada
Best paying companyRokuGoogle
Best paying industryTechnologyTechnology

Differences between manager of international marketing and manager, field marketing education

There are a few differences between a manager of international marketing and a manager, field marketing in terms of educational background:

Manager Of International MarketingManager, Field Marketing
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 82%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Manager of international marketing vs manager, field marketing demographics

Here are the differences between managers of international marketing' and managers, field marketing' demographics:

Manager Of International MarketingManager, Field Marketing
Average age3939
Gender ratioMale, 55.2% Female, 44.8%Male, 47.1% Female, 52.9%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between manager of international marketing and manager, field marketing duties and responsibilities

Manager of international marketing example responsibilities.

  • Manage inventory of products in the UK warehouse.
  • Manage export department & work closely with engineering for new OEM product development for electronic audio cable & fiber optic applications.
  • Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
  • Perform detail marketing program ROI analysis and generate final client reports.
  • Oversee all major contracts with vendors supporting domestic and international OEM customer base.
  • Start Caribbean operations, headquartered in Puerto Rico, to access Caribbean markets.
  • Show more

Manager, field marketing example responsibilities.

  • Lead development and deployment of national programs, campaigns, curriculum, e-mail marketing and CRM platforms.
  • Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
  • Design and publish weekly PowerPoint review deck to senior regional leadership and global leadership teams.
  • Serve in marketing support role for Alcatel-Lucent products, solutions and services for Americas' region.
  • Coordinate product launch including all elements from background pictures, specification changes, and PowerPoint presentation.
  • Track and report against MDF spend/promotional campaign effectiveness and update monthly metric tracking/reports.
  • Show more

Manager of international marketing vs manager, field marketing skills

Common manager of international marketing skills
  • Digital Marketing, 10%
  • Marketing Campaigns, 7%
  • Project Management, 7%
  • Product Development, 6%
  • International Markets, 4%
  • Sales Strategies, 4%
Common manager, field marketing skills
  • Digital Marketing, 9%
  • Integrated Marketing, 8%
  • Project Management, 5%
  • Salesforce, 5%
  • ROI, 5%
  • Marketing Campaigns, 4%

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