Post job

Marketing and event planning internship vs marketing specialist

The differences between marketing and event planning interns and marketing specialists can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 1-2 years to become a marketing and event planning internship, becoming a marketing specialist takes usually requires 4-6 years. Additionally, a marketing specialist has an average salary of $54,942, which is higher than the $28,412 average annual salary of a marketing and event planning internship.

The top three skills for a marketing and event planning internship include event planning, facebook and powerpoint. The most important skills for a marketing specialist are digital marketing, marketing campaigns, and project management.

Marketing and event planning internship vs marketing specialist overview

Marketing And Event Planning InternshipMarketing Specialist
Yearly salary$28,412$54,942
Hourly rate$13.66$26.41
Growth rate18%19%
Number of jobs131,73087,145
Job satisfaction--
Most common degreeBachelor's Degree, 88%Bachelor's Degree, 78%
Average age3837
Years of experience26

What does a marketing and event planning internship do?

A marketing and event planning intern is responsible for supporting the operations of a company's marketing department, performing administrative duties under the guidance of a direct supervisor or tenured marketing staff. Marketing and event planning interns shadow all the processes of marketing operations, assisting with events management procedures, and suggesting strategic solutions to boost the company's brand image to the public. They also analyze the current market trends, identifying business opportunities to negotiate with more clients by meeting consumer demands and needs, bringing revenues, and increasing the company's profitability.

What does a marketing specialist do?

A marketing specialist's primary responsibility revolves around conducting thorough market research and analysis to acquire extensive knowledge and understanding of a brand and how it will work in the consumer market. They must determine and come up with strategies and utilize this to develop various programs or campaigns that would be vital in bringing more awareness to the brand, thus boosting sales and improving client base. Furthermore, a marketing specialist must also use their expertise to figure out new opportunities and trends that will work for the company.

Marketing and event planning internship vs marketing specialist salary

Marketing and event planning interns and marketing specialists have different pay scales, as shown below.

Marketing And Event Planning InternshipMarketing Specialist
Average salary$28,412$54,942
Salary rangeBetween $22,000 And $35,000Between $36,000 And $82,000
Highest paying City-Seattle, WA
Highest paying state-Washington
Best paying company-Google
Best paying industry-Technology

Differences between marketing and event planning internship and marketing specialist education

There are a few differences between a marketing and event planning internship and a marketing specialist in terms of educational background:

Marketing And Event Planning InternshipMarketing Specialist
Most common degreeBachelor's Degree, 88%Bachelor's Degree, 78%
Most common majorMarketingBusiness
Most common collegeSan Diego State UniversityUniversity of Georgia

Marketing and event planning internship vs marketing specialist demographics

Here are the differences between marketing and event planning interns' and marketing specialists' demographics:

Marketing And Event Planning InternshipMarketing Specialist
Average age3837
Gender ratioMale, 24.0% Female, 76.0%Male, 35.5% Female, 64.5%
Race ratioBlack or African American, 10.7% Unknown, 4.7% Hispanic or Latino, 16.2% Asian, 5.9% White, 62.3% American Indian and Alaska Native, 0.2%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 11.2% White, 65.9% American Indian and Alaska Native, 0.1%
LGBT Percentage16%10%

Differences between marketing and event planning internship and marketing specialist duties and responsibilities

Marketing and event planning internship example responsibilities.

  • Manage their Facebook page and work on updating the company's website with information regarding upcoming sporting events and news.
  • Manage a team of marketing professionals delivering customize program communications throughout the distribution channel including POS and consumer materials.
  • Track and enter data of RSVP's and donations.
  • Require organizational skills & manipulation of HTML-coding to advertise clients & events on Facebook page.
  • Collaborate with marketing team on tasks such as client mailers, add value programs, and RSVP lists.
  • Create PowerPoint recaps for promotions regarding effectiveness with conclusions.
  • Show more

Marketing specialist example responsibilities.

  • Manage company twitter feed, posting new requisitions and articles of interest.
  • Generate leads, create property postings, social media (Instagram, Facebook, etc . )
  • Manage PPC campaigns, including SEM budgeting, writing ad copy, keyword selection (incl.
  • Manage end-to- end process for the brand brochure including creative brief development, copywriting, proofreading and executive approvals.
  • Manage LinkedIn client group by promoting conversations, approving user requests to join and posting company updates and relevant content.
  • Accomplish in presentation, negotiation, and closing with demonstrate talent for establishing positive rapport and instilling client confidence and loyalty.
  • Show more

Marketing and event planning internship vs marketing specialist skills

Common marketing and event planning internship skills
  • Event Planning, 12%
  • Facebook, 8%
  • PowerPoint, 8%
  • Twitter, 7%
  • Press Releases, 6%
  • Instagram, 6%
Common marketing specialist skills
  • Digital Marketing, 13%
  • Marketing Campaigns, 6%
  • Project Management, 5%
  • Email Marketing, 4%
  • PowerPoint, 4%
  • Customer Service, 4%

Browse business and financial jobs