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The differences between marketing managers, email and brand marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a marketing manager, email and a brand marketing manager. Additionally, a brand marketing manager has an average salary of $91,940, which is higher than the $74,487 average annual salary of a marketing manager, email.
The top three skills for a marketing manager, email include email marketing, digital marketing and b testing. The most important skills for a brand marketing manager are brand marketing, digital marketing, and marketing campaigns.
| Marketing Manager, Email | Brand Marketing Manager | |
| Yearly salary | $74,487 | $91,940 |
| Hourly rate | $35.81 | $44.20 |
| Growth rate | 10% | 10% |
| Number of jobs | 111,375 | 108,824 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 83% | Bachelor's Degree, 79% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
An email marketing manager is responsible for strategizing effective email marketing campaigns for the target audience by creating engaging digital content and sales pitches. Email marketing managers supervise the selling and distribution of products through electronic communication, as well as managing the staff's performance on responding to the customers' inquiries and concerns. They also identify business opportunities by analyzing current industry trends to meet consumer demands and interests. An email marketing manager must be keen on details, as well as knowledge of operating various software applications to create digital assets for brand awareness.
A brand marketing manager is an individual who ensures that efficient execution of business plans is achieved to meet future brand expectations and targets of a company. Brand marketing managers need to ensure brand integrity by guiding efforts across multiple media channels such as television, radio, and paid social media. They are required to work closely with the brand marketing management team to review and approve all branded elements for advertising and launch materials. Brand marketing managers must also provide reports of brand performance and distribute them to the management and stakeholders.
Marketing managers, email and brand marketing managers have different pay scales, as shown below.
| Marketing Manager, Email | Brand Marketing Manager | |
| Average salary | $74,487 | $91,940 |
| Salary range | Between $51,000 And $107,000 | Between $64,000 And $131,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | Rhode Island | Washington |
| Best paying company | Atlassian | Morgan Lewis |
| Best paying industry | Real Estate | Media |
There are a few differences between a marketing manager, email and a brand marketing manager in terms of educational background:
| Marketing Manager, Email | Brand Marketing Manager | |
| Most common degree | Bachelor's Degree, 83% | Bachelor's Degree, 79% |
| Most common major | Marketing | Marketing |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing managers, email' and brand marketing managers' demographics:
| Marketing Manager, Email | Brand Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 42.8% Female, 57.2% | Male, 42.7% Female, 57.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |